• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate Jira: Sync and Prove ROI

    Skills you'll gain: Report Writing, Return On Investment, Business Process Automation, Business Writing, Persuasive Communication, Cost Estimation, Cost Benefit Analysis, Automation, Operational Efficiency, Workflow Management, AI Enablement, Business Analysis, Business Metrics, Stakeholder Communications, Excel Formulas, Forecasting, Data Integration

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Market Basket Data Using R

    Skills you'll gain: Data Mining, Data Cleansing, Transaction Processing, Predictive Analytics, Customer Analysis, Unsupervised Learning, Data Preprocessing, R Programming, Data Analysis, Market Analysis, Data Wrangling, Data Transformation, Data Manipulation, Interactive Data Visualization, Statistical Visualization, Consumer Behaviour, Performance Tuning, Cross Selling

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Analyze Cybersecurity Risks in Financial Systems

    Skills you'll gain: Regulatory Compliance, Risk Analysis, Data Ethics, Emerging Technologies, Cloud Security, AI Security, Blockchain

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    Amazon Web Services

    AWS Generative AI Essentials

    Skills you'll gain: Prompt Engineering, Amazon Bedrock, Model Context Protocol, AI Security, AI Workflows, AI Orchestration, Generative AI, Vibe coding, Secure Coding, LLM Application, Responsible AI, Amazon Web Services, Integrated Development Environments

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Investment Banking Operations & Markets

    Skills you'll gain: Risk Analysis, Investment Management, Banking, Financial Trading, Financial Regulation, Capital Markets, Securities (Finance), Bank Regulations, Operational Analysis, Securities Trading, Market Analysis, Credit Risk, Market Dynamics, Market Data, Corporate Finance, Regulatory Compliance, Reconciliation

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize AI: Plan, Evaluate, and Learn

    Skills you'll gain: Risk Analysis, Risk Management Framework, Decision Making, AI Enablement, Continuous Deployment, Project Management Software, Strategic Decision-Making, Operational Analysis, Release Management, Project Planning, Predictive Modeling, A/B Testing, Business Priorities, Operational Efficiency, Algorithms, Experimentation, Advanced Analytics, Procedure Development, Product Planning, Product Development

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Jira: Navigate, Track, and Organize

    Skills you'll gain: Jira (Software), Agile Project Management, Backlogs, Kanban Principles, Collaborative Software, Project Management Software, User Story, Project Management, Project Coordination, Agile Methodology, Work Breakdown Structure, Issue Tracking, Organizational Skills, Workflow Management, Prioritization

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Leading: Human Resource Management and Leadership

    Skills you'll gain: People Management, Diversity and Inclusion, Organizational Leadership, Leadership and Management, Human Resource Strategy, Team Building, Organizational Strategy, Team Management, Leadership, Intercultural Competence, Organizational Structure, Team Leadership, People Development, Business Leadership, Organizational Effectiveness, Leadership Development, Brand Management, Branding, Employee Engagement, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze & Apply Derivative Swaps, Futures, and Options

    Skills you'll gain: Derivatives, Futures Exchange, Financial Analysis, Financial Acumen, Financial Trading, Financial Market, Financial Management, Securities Trading, Risk Management, Market Data, Capital Markets, Portfolio Risk, Portfolio Management, Equities, International Finance, Credit Risk, Cash Flows

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    G

    Google

    AI for Content Creation

    Skills you'll gain: Google Gemini, Gemini, Style Guides, Presentations, Generative AI, Content Creation, AI Enablement, Prompt Engineering, Artificial Intelligence, Design Reviews, Responsible AI, Storytelling, Prototyping, Brand Management, Video Production

    4.7
    Rating, 4.7 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Principles of Management

    Skills you'll gain: Business Ethics, Leadership and Management, Organizational Strategy, Project Management, Leadership Studies, Influencing, Team Management, Conflict Management, Employee Coaching, Strategic Thinking, Team Building, Decision Making, Coaching, Relationship Building, Communication, Business Communication, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
    ·
    610 reviews

    Mixed · Course · 1 - 4 Weeks

1…9899100…404

In summary, here are 10 of our most popular marketing strategy courses

  • Automate Jira: Sync and Prove ROI: Coursera
  • Analyze Market Basket Data Using R: EDUCBA
  • Analyze Cybersecurity Risks in Financial Systems: EDUCBA
  • AWS Generative AI Essentials: Amazon Web Services
  • Analyze Investment Banking Operations & Markets: EDUCBA
  • Optimize AI: Plan, Evaluate, and Learn: Coursera
  • Jira: Navigate, Track, and Organize: Coursera
  • Leading: Human Resource Management and Leadership: Macquarie University
  • Analyze & Apply Derivative Swaps, Futures, and Options: EDUCBA
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok