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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Cleveland Clinic

    Machine Learning in Healthcare: Foundations and Applications

    Skills you'll gain: Machine Learning Methods, Machine Learning, Machine Learning Algorithms, Healthcare Industry Knowledge, Health Informatics, Applied Machine Learning, Clinical Informatics, Health Care, Supervised Learning, Clinical Experience, Emerging Technologies, Artificial Intelligence, Reinforcement Learning, Data-Driven Decision-Making, Data Science

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analyze Logs: Fix LLM Hallucinations

    Skills you'll gain: Technical Communication, LLM Application, Debugging, Anomaly Detection, Root Cause Analysis, Pandas (Python Package), Business Metrics, Data Analysis Expressions (DAX), Data Analysis, Analysis, Data Processing, Data Manipulation, Performance Metric, Generative AI, Customer Retention, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Analyze Multimodal AI for Business Insights

    Skills you'll gain: Data Presentation, Analytical Skills, Data Synthesis

    Intermediate · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    AI Presentation Generation: Comprehensive Guide

    Skills you'll gain: Presentations, Data Presentation, Sales Presentation, Visual Design, Multimedia, Interactive Data Visualization, Data Visualization, Design Reviews, Workflow Management, Graphic and Visual Design Software, Marketing Design, Visualization (Computer Graphics), Statistical Visualization, Brand Awareness, Executive Presence, Brand Marketing, Branding, Visual Impairment Education, Brand Loyalty, Brand Management

    Beginner · Course · 1 - 3 Months

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    IBM

    IBM Data Analyst Capstone Project

    Skills you'll gain: Dashboard, Exploratory Data Analysis, Data Wrangling, Statistical Analysis, Data Visualization, IBM Cognos Analytics, Data Manipulation, Data Collection, Data Analysis, Looker (Software), Web Scraping, Data Transformation, Box Plots, Pandas (Python Package), Scatter Plots, Histogram

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    Rating, 4.6 out of 5 stars
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    1.3K reviews

    Advanced · Course · 1 - 3 Months

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    SAS

    SAS Machine Learning Engineer

    Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Data Preprocessing, Exploratory Data Analysis, Logistic Regression, Statistical Machine Learning, Model Evaluation, Supervised Learning, Decision Tree Learning, Probability & Statistics, Statistics, Machine Learning Software, Classification And Regression Tree (CART), Workflow Management, Predictive Modeling, Random Forest Algorithm, Feature Engineering, SAS (Software), Machine Learning, Applied Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    103 reviews

    Advanced · Professional Certificate · 3 - 6 Months

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    Alex Genadinik

    Amazon Dropshipping And Retail Arbitrage With AI

    Skills you'll gain: Order Management, Logistics Management, Order Fulfillment, Product Knowledge, Inventory Control, Account Management, Revenue Management, Automation, Supplier Management, Business Risk Management, Product Strategy, E-Commerce, AI Enablement, Merchant Services, Profit and Loss (P&L) Management

    Mixed · Course · 1 - 3 Months

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    Coursera

    Engineer AI Models: Explain, Tune & Experiment

    Skills you'll gain: Feature Engineering, Fraud detection, Jupyter, Program Management, Responsible AI, Model Evaluation, Project Management, Performance Improvement, Performance Metric, Business Analytics, Credit Risk, Performance Analysis, Performance Tuning, Machine Learning Methods, Test Planning, Test Engineering, Research Design, Technical Communication

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Mastering SAS Macros: Build, Automate & Optimize Programs

    Skills you'll gain: Automation, SAS (Software), Debugging, SQL, Stored Procedure, Data Manipulation, Data Processing, Statistical Programming, Data Management

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Evaluate and Document Patient Outcome Improvements

    Skills you'll gain: Patient Communication, Patient-centered Care, Interpersonal Communications, Patient Evaluation, Health Informatics, Business Reporting, Patient Advocacy, Health Assessment, Patient Safety, Data Storytelling, Data Analysis Software, Communication, Data Analysis, Microsoft Excel, Continuous Quality Improvement (CQI), Quality Improvement

    Beginner · Course · 1 - 4 Weeks

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    Microsoft

    Crafting User-First Product Experiences in the AI Era

    Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Competitive Intelligence, Usability, Persona Development, Microsoft Copilot, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Design Thinking, Product Roadmaps, User Interface (UI) Design, Market Opportunities, Regulation and Legal Compliance, Data Ethics, Responsible AI, Data Governance

    4.6
    Rating, 4.6 out of 5 stars
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    328 reviews

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Manage Suppliers: From List to Onboarding

    Skills you'll gain: Supplier Management, Vendor Management, Vendor Relationship Management, Supplier Relationship Management, Strategic Sourcing, Procurement, Compliance Management, Data Integrity, Workflow Management, Data Quality, Market Analysis

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Machine Learning in Healthcare: Foundations and Applications: Cleveland Clinic
  • Analyze Logs: Fix LLM Hallucinations: Coursera
  • Analyze Multimodal AI for Business Insights: Coursera
  • AI Presentation Generation: Comprehensive Guide: SkillsBooster Academy
  • IBM Data Analyst Capstone Project: IBM
  • SAS Machine Learning Engineer: SAS
  • Amazon Dropshipping And Retail Arbitrage With AI : Alex Genadinik
  • Engineer AI Models: Explain, Tune & Experiment: Coursera
  • Mastering SAS Macros: Build, Automate & Optimize Programs: EDUCBA
  • Evaluate and Document Patient Outcome Improvements: Coursera

Skills you can learn in Marketing

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Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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