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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    N

    Novartis

    Introduction to Drug Hunting

    Skills you'll gain: Pre-Clinical Development, Clinical Trials, Pharmacology, Drug Development, Clinical Research, Pharmaceuticals, Competitive Intelligence, Safety Assurance, Biotechnology, Biochemistry

    4.8
    Rating, 4.8 out of 5 stars
    ·
    154 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Consulting Tools and Tips

    Skills you'll gain: Consulting, Management Consulting, Business Consulting, Benchmarking, Microsoft Excel, Business Research, Analysis, Market Research, Competitive Analysis, Market Analysis, Data Modeling, Supply Chain, Interviewing Skills, Trend Analysis, Business Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    404 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Evaluating Designs with Users

    Skills you'll gain: Usability Testing, User Experience Design, User Experience, UI/UX Research, User Research, Test Case, Usability, Human Computer Interaction, Test Planning, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    299 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Success

    Skills you'll gain: Growth Mindedness, Personal Development, Optimism, Self-Awareness, Self-Motivation, Goal Setting, Adaptability, Strong Work Ethic, Cultural Diversity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Mix Fundamentals

    Skills you'll gain: Marketing, Marketing Channel, Product Strategy, Marketing Communications, Product Management, Promotional Strategies, Marketing Strategies, Brand Management, Branding, Integrated Marketing Communications, Cross-Channel Marketing, Communication Planning, Advertising, Media Planning, Product Lifecycle Management, Revenue Management, Consumer Behaviour, Digital Media Strategy, Retail Store Operations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising

    Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Performance marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Social Media Campaigns, Data Ethics, Web Analytics and SEO

    4.6
    Rating, 4.6 out of 5 stars
    ·
    829 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Ancient Philosophy: Aristotle and His Successors

    Skills you'll gain: Ancient History, Liberal Arts, Ethical Standards And Conduct, Research, European History, World History, Anthropology, Political Sciences, Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    776 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Calculus for Machine Learning and Data Science

    Skills you'll gain: Applied Mathematics, Calculus, Numerical Analysis, Mathematical Modeling, Machine Learning, Python Programming, Artificial Neural Networks, Deep Learning, Visualization (Computer Graphics), Derivatives

    4.8
    Rating, 4.8 out of 5 stars
    ·
    946 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing Innovative Ideas for Product Leaders

    Skills you'll gain: New Product Development, Innovation, Market Opportunities, Ideation, Entrepreneurship, Product Management, Corporate Strategy, Customer Analysis, Competitive Analysis, Market Analysis, Initiative and Leadership, Target Market, Business Strategy, Value Propositions

    4.4
    Rating, 4.4 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Manchester

    Introduction to Molecular Spectroscopy

    Skills you'll gain: Analytical Chemistry, Laboratory Techniques, Chemistry, Laboratory Equipment, Vibrations, electromagnetics, Physics, Engineering Analysis, Structural Analysis, Engineering Calculations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.6K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Certified Project Manager

    Skills you'll gain: Stakeholder Engagement, Project Management Life Cycle, Resource Management, Risk Management, Earned Value Management, Stakeholder Management, Project Risk Management, Team Motivation, Project Schedules, Project Management Institute (PMI) Methodology, Project Management, Negotiation, Project Planning, Leadership and Management, Risk Mitigation, Active Listening, Leadership, Systems Development Life Cycle, Agile Project Management, Cost Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    872 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Successful Career Development

    Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Relationship Building, Adaptability, Collaboration, Personal Development, Interviewing Skills, Influencing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Introduction to Drug Hunting: Novartis
  • Consulting Tools and Tips: Emory University
  • Evaluating Designs with Users: University of Michigan
  • Success: University of Pennsylvania
  • Marketing Mix Fundamentals: IE Business School
  • Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising: University of Colorado Boulder
  • Ancient Philosophy: Aristotle and His Successors: University of Pennsylvania
  • Calculus for Machine Learning and Data Science: DeepLearning.AI
  • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park
  • Introduction to Molecular Spectroscopy: University of Manchester

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Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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