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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Positive Psychology: Resilience Skills

    Skills you'll gain: Resilience, Positivity, Optimism, Cognitive flexibility, Relationship Building, Self-Awareness, Adaptability, Stress Management, Mindfulness, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategy Formulation

    Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Competitive Analysis, Strategic Leadership, Strategic Planning, Market Analysis, Global Marketing, Market Opportunities, Value Propositions, Market Dynamics

    4.5
    Rating, 4.5 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 3 Months

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    U

    Universidad Nacional Autónoma de México

    Negociar con sentido: ¿Competir, colaborar o ceder?

    Skills you'll gain: Negotiation, Game Theory, Conflict Management, Behavioral Economics, Psychology, Decision Making, Communication, Cultural Sensitivity, Business Ethics, Social Justice, Empathy & Emotional Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Brand Identity and Strategy

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory

    4.7
    Rating, 4.7 out of 5 stars
    ·
    875 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
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    I

    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
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    41 reviews

    Intermediate · Specialization · 1 - 3 Months

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    U

    University of Colorado Boulder

    Teaching Electricity and Magnetism with PhET Simulations

    Skills you'll gain: Basic Electrical Systems, electromagnetics, Mathematical Modeling, Education Software and Technology, Simulations, Physics, Experimentation, Scientific Visualization

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    C

    Coursera

    Analyze and Optimize User Retention

    Skills you'll gain: Looker (Software), Customer Retention, Web Analytics, Customer Analysis, Customer Insights, Marketing Analytics, Trend Analysis, Data Analysis, Product Management, Performance Metric, Analysis, Time Series Analysis and Forecasting, Strategic Marketing, Marketing Channel, Forecasting

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    T

    The University of Tokyo

    From the Big Bang to Dark Energy

    Skills you'll gain: Physics, Physical Science, General Science and Research, Science and Research, Scientific Methods, Mathematical Modeling, Chemistry, Scientific Visualization

    4.8
    Rating, 4.8 out of 5 stars
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    3.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Innovation: From Creativity to Entrepreneurship

    Skills you'll gain: Entrepreneurship, Strategic Decision-Making, Innovation, Creativity, Team Management, Creative Problem-Solving, Ideation, Technology Strategies, Creative Thinking, Business Modeling, Strategic Thinking, Value Propositions, Collaboration, Business Planning, Strategic Planning, New Product Development, Cognitive flexibility, Entrepreneurial Finance, Open Mindset, Leadership

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    3.8K reviews

    Beginner · Specialization · 3 - 6 Months

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    Y

    Yale University

    Moralities of Everyday Life

    Skills you'll gain: Psychology, Research, Anthropology, Ethical Standards And Conduct, Cultural Diversity, Social Sciences, Sociology, Empathy & Emotional Intelligence, Political Sciences, Child Development

    4.8
    Rating, 4.8 out of 5 stars
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    3.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Build Basic Generative Adversarial Networks (GANs)

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative Model Architectures, PyTorch (Machine Learning Library), Image Analysis, Deep Learning, Convolutional Neural Networks, Responsible AI, Artificial Neural Networks, Data Ethics, Unsupervised Learning

    4.7
    Rating, 4.7 out of 5 stars
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    2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Summary Statistics in Public Health

    Skills you'll gain: Biostatistics, Statistical Visualization, Epidemiology, Quantitative Research, Descriptive Statistics, Probability & Statistics, Statistical Methods, Probability Distribution, Statistics, Public Health, Sample Size Determination

    4.8
    Rating, 4.8 out of 5 stars
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    2K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Positive Psychology: Resilience Skills: University of Pennsylvania
  • Strategy Formulation: Copenhagen Business School
  • Negociar con sentido: ¿Competir, colaborar o ceder?: Universidad Nacional Autónoma de México
  • Brand Identity and Strategy: IE Business School
  • SEO Mastery: From Fundamentals to GenAI and GEO Strategies: IBM
  • Teaching Electricity and Magnetism with PhET Simulations: University of Colorado Boulder
  • Analyze and Optimize User Retention: Coursera
  • From the Big Bang to Dark Energy: The University of Tokyo
  • Innovation: From Creativity to Entrepreneurship: University of Illinois Urbana-Champaign
  • Moralities of Everyday Life: Yale University

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Modeling (9)
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Brand Management (7)

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