Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Coursera
Skills you'll gain: Digital Marketing, Search Engine Optimization, Keyword Research, ChatGPT, Content Development and Management, Web Content, Content Performance Analysis, Technical Writing, JSON
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Entrepreneurship, Strategic Decision-Making, Innovation, Creativity, Team Management, Creative Problem-Solving, Ideation, Technology Strategies, Creative Thinking, Business Modeling, Strategic Thinking, Value Propositions, Collaboration, Business Planning, Strategic Planning, New Product Development, Cognitive flexibility, Entrepreneurial Finance, Open Mindset, Leadership
Build toward a degree
Beginner · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: Sales Presentations, Closing (Sales), Negotiation, Data Visualization, Sales Training, Contract Negotiation, Price Negotiation, B2B Sales, Influencing, Persuasive Communication, Storytelling, Behavioral Economics, Overcoming Objections, Value Propositions, Communication Strategies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Analytics, Adobe Analytics, Web Analytics, Trend Analysis, Marketing Analytics, Variance Analysis, Target Audience, Demography, Data Analysis, Marketing Strategies, Data-Driven Decision-Making, Descriptive Analytics, Strategic Marketing
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Deductive Reasoning, Critical Thinking, Logical Reasoning, Analysis, Diagram Design, Probability, Sampling (Statistics), Persuasive Communication, Research, Sample Size Determination, Writing, Case Studies, Oral Expression, Correlation Analysis, Communication, Scientific Methods, Information Architecture, Business Communication, Interactive Learning
Beginner · Specialization · 3 - 6 Months
University of Washington
Skills you'll gain: Supervised Learning, Network Model, Matlab, Machine Learning Algorithms, Artificial Neural Networks, Neurology, Computer Science, Reinforcement Learning, Computational Thinking, Bioinformatics, Mathematical Modeling, Physiology, Recurrent Neural Networks (RNNs), Biology, Linear Algebra, Statistical Methods, Information Architecture, Differential Equations, Probability Distribution
Beginner · Course · 1 - 3 Months
Skills you'll gain: Data Storytelling, Interactive Data Visualization, Exploratory Data Analysis, Data Visualization Software, Database Design, Shiny (R Package), Data Visualization, Data Wrangling, Dashboard, Relational Databases, Statistical Analysis, Data Analysis, Ggplot2, Model Evaluation, Data Presentation, SQL, Plot (Graphics), Data Manipulation, Web Scraping, R Programming
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Product Development, Project Planning, Agile Product Development, Business Planning, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis
Beginner · Course · 1 - 3 Months

Imperial College London
Skills you'll gain: Regression Analysis, Calculus, Advanced Mathematics, Machine Learning Algorithms, Linear Algebra, Artificial Neural Networks, Mathematical Modeling, Python Programming, Derivatives
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Social Network Analysis, Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Social Sciences, Data Ethics, Databases, Artificial Intelligence, Research, Simulations, Data Processing, Big Data, Systems Thinking, Social Studies, Trend Analysis, Data Science, AI Enablement, Research Methodologies, Agentic systems
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Financial Modeling, Market Data, Financial Analysis, Cash Flows, Loans, Financial Statements, Finance, Portfolio Risk, Risk Management, Portfolio Management, Business Valuation, Corporate Finance, Capital Budgeting, Securities (Finance), Mortgage Loans, Risk Analysis, Financial Forecasting, Excel Formulas, Equities, Investments
Beginner · Specialization · 3 - 6 Months

University of Geneva
Skills you'll gain: Social Justice, International Relations, European History, Legal Research, Law, Regulation, and Compliance, World History, Political Sciences, Diplomacy, Case Law, Cultural Diversity, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months