Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Leeds
Skills you'll gain: Data Ethics, Statistical Hypothesis Testing, Regression Analysis, Web Scraping, R (Software), Matplotlib, Bayesian Statistics, Statistical Machine Learning, Statistical Methods, Model Evaluation, Statistical Visualization, Exploratory Data Analysis, Data Analysis, Data Visualization, Classification And Regression Tree (CART), Planning, Applied Machine Learning, Statistical Modeling, Data Preprocessing, Linear Algebra
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Model Evaluation, Predictive Analytics, Data Cleansing, Unsupervised Learning, Exploratory Data Analysis, Supervised Learning, Predictive Modeling, Dimensionality Reduction, Data Science, Descriptive Analytics, Plot (Graphics), Data Analysis, Pandas (Python Package), Regression Analysis, Matplotlib, Data Visualization, Visualization (Computer Graphics), Data-Driven Decision-Making, Applied Machine Learning, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Data Ethics, Statistical Reporting, SQL, NoSQL, Digital Transformation, Data Mining, Business Analytics, Predictive Analytics, Big Data, Database Design, Data Analysis, Data-Driven Decision-Making, R Programming, Database Theory, Analytical Skills, Business Transformation, Technology Strategies, Organizational Strategy, Business Strategy
Credit offered
Mastertrack · 6 - 12 Months
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Systems Thinking, Unsupervised Learning, Data Storytelling, Risk Analysis, Deep Learning, Reinforcement Learning, Computer Vision, Natural Language Processing, Predictive Modeling, Time Series Analysis and Forecasting, Project Management Life Cycle, MLOps (Machine Learning Operations), Logistic Regression, Cash Flows, Descriptive Analytics, Marketing Analytics, Simulations, Transfer Learning, Dashboard
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Applied Machine Learning, Google Cloud Platform, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks

University of Huddersfield
Skills you'll gain: Linear Algebra, Matplotlib, Computational Logic, Theoretical Computer Science, Graph Theory, Data Visualization Software, Algebra, Python Programming, Data Analysis, Computational Thinking, Algorithms, Logical Reasoning, Data Manipulation, Statistical Analysis, Data Structures, Data Science, Computer Science, Advanced Mathematics, Numerical Analysis, Applied Mathematics
Earn a degree
Degree · 1 - 4 Years
University of Colorado Boulder
Skills you'll gain: Model Evaluation, Supervised Learning, Unsupervised Learning, Data Mining, Performance Testing, Dimensionality Reduction, Deep Learning, Statistical Modeling, Applied Machine Learning, Machine Learning Algorithms, Statistical Hypothesis Testing, Statistical Inference, Data Pipelines, Probability & Statistics, Statistical Machine Learning, Probability, Bash (Scripting Language), Classification Algorithms, Software Engineering, Data Science
Credit offered
Graduate Certificate · 6 - 12 Months
Universidad de Palermo
Skills you'll gain: Data Storytelling, Business Modeling, Key Performance Indicators (KPIs), Selling Techniques, Human Capital, Financial Accounting, Business Planning, Portfolio Management, Strategic Marketing, Digital Transformation, Agile Product Development, Corporate Sustainability, Entrepreneurial Finance, Market Dynamics, Creative Thinking, Data Analysis, Marketing Planning, Branding, IT Management, Teamwork
Earn a degree
Degree · 1 - 4 Years