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  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • I

    IE Business School

    Critical Perspectives on Management

    Skills you'll gain: Innovation, Business Management, Performance Management, Governance, Case Studies, Organizational Effectiveness, Corporate Strategy, Business Leadership, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Social Studies, Economics, Market Dynamics, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    313 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Satisfaction Guaranteed: Develop Customer Loyalty Online

    Skills you'll gain: Client Services, Loyalty Programs, Customer Retention, E-Commerce, Brand Loyalty, Customer Relationship Management, Customer Engagement, Digital Marketing, Product Improvement, Web Analytics and SEO, Marketing Analytics, Performance Analysis, Customer Insights, Portfolio Management, Presentations, Generative AI Agents, Key Performance Indicators (KPIs), Business Metrics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science: Foundations using R

    Skills you'll gain: Rmarkdown, Exploratory Data Analysis, Version Control, Statistical Analysis, R Programming, Data Manipulation, Data Cleansing, Data Science, Plot (Graphics), Statistical Programming, Statistical Visualization, Ggplot2, R (Software), Dimensionality Reduction, Data Visualization Software, Data Integration, Knitr, Data Sharing, GitHub, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    Certified Scrum Master ( CSM ) Training – From Zero to CSM

    Skills you'll gain: Estimation, Conflict Management, Stakeholder Engagement

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze and Mitigate Project Resource Overloads

    Skills you'll gain: Capacity Planning, Capacity Management, Data-Driven Decision-Making, Resource Planning, Resource Allocation, Project Coordination, Project Management, Resource Management, Performance Measurement, Business Communication, Risk Mitigation, Data Visualization, Spreadsheet Software, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Supply Chain Logistics

    Skills you'll gain: Warehouse Management, Inventory and Warehousing, Inventory Management System, Transportation, Supply Chain, and Logistics, Logistics, Transportation Operations, Supply Chain Management, Supply Chain, Customer Service, Operating Cost

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Financial Management Capstone

    Skills you'll gain: Peer Review, Financial Management, Financial Modeling, Financial Data, Financial Statement Analysis, Investment Management, Financial Analysis, Financial Forecasting, Data Storytelling, Mergers & Acquisitions, Cash Flows, Business Valuation, Case Studies, Risk Management, Corporate Strategy, Risk Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    138 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Build a Product Management Plan Framework in Trello

    Skills you'll gain: Kanban Principles, Workflow Management, Collaborative Software, Team Oriented, Product Management, Product Planning, Product Lifecycle Management, Timelines, Project Management Software, Project Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    112 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    S

    Starweaver

    Customer Relationship Management

    Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    257 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Information Systems Auditing, Controls and Assurance

    Skills you'll gain: Continuous Monitoring, Risk Management, FinTech, Change Management, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Data Engineers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Generative Model Architectures, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, Snowflake Schema, Star Schema, Responsible AI, Data Warehousing, Data Ethics, Real Time Data, Artificial Intelligence and Machine Learning (AI/ML), AI Workflows, AI Personalization, Machine Learning, Context Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Introduction to Psychology

    Skills you'll gain: Psychology, Child Development, Psychiatry, Mental Health, Human Development, Human Learning, Social Sciences, Behavioral Health, Sociology, Neurology, Critical Thinking, Scientific Methods, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    32K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular brand management courses

  • Critical Perspectives on Management: IE Business School
  • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
  • Data Science: Foundations using R: Johns Hopkins University
  • Certified Scrum Master ( CSM ) Training – From Zero to CSM: Packt
  • Analyze and Mitigate Project Resource Overloads: Coursera
  • Supply Chain Logistics: Rutgers the State University of New Jersey
  • Financial Management Capstone: University of Illinois Urbana-Champaign
  • Build a Product Management Plan Framework in Trello: Coursera
  • Customer Relationship Management: Starweaver
  • Information Systems Auditing, Controls and Assurance: The Hong Kong University of Science and Technology

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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