Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Cloud-Based Integration, Real Time Data, Data Pipelines, Apache Spark, Data Integration, Data Transformation, Data Wrangling, Data Analysis, Data Visualization, Data Management
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Cloud API, Natural Language Processing, Google Cloud Platform, Text Mining, Image Analysis, Cloud-Based Integration, Computer Vision, Network Analysis, Web Design
Advanced · Project · Less Than 2 Hours

Skills you'll gain: Generative AI, Google Cloud Platform, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), AI Workflows, Applied Machine Learning, Big Data, Model Deployment, Data Preprocessing, Machine Learning, Model Evaluation, Natural Language Processing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Feature Engineering, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Predictive Analytics, Regression Analysis, Supervised Learning, Data Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Data Cleansing, Statistical Modeling, Data Transformation, Correlation Analysis, Seaborn, Pandas (Python Package), Matplotlib
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Product Development, New Product Development, Risk Management, Innovation, Healthcare Industry Knowledge, Industrial Design, Stakeholder Engagement, Health Systems, Requirements Elicitation, Market Opportunities, Market Analysis, Cost Benefit Analysis, Return On Investment, Health Technology, Project Management, Forecasting, Financial Analysis, Agile Methodology, Project Planning, Waterfall Methodology
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Apache Spark, Google Cloud Platform, Data Processing, Apache Hadoop, Big Data, Cloud Computing, Scalability
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Microsoft Azure, Real Time Data, Serverless Computing, Cloud Applications, Virtual Machines, Cloud Computing Architecture, Microservices, Event-Driven Programming, Solution Architecture, Infrastructure As A Service (IaaS), Cloud Services, Containerization, Application Programming Interface (API)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Manipulation, Looker (Software), Data Analysis, SQL, Database Development, Query Languages, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: HubSpot CRM, Data Visualization, Sales Management, Dashboard, Sales Process, Customer Relationship Management, Data-Driven Decision-Making, Sales, Customer Service, Business Reporting, Key Performance Indicators (KPIs), Customer Engagement, Goal Setting, Data Cleansing
Beginner · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: Entrepreneurship, Business Valuation, Fundraising, Innovation, Presentations, Financial Management, Competitive Analysis, New Business Development, Business Strategy, Financial Analysis, Strategic Partnership, Investments, Market Analysis, Negotiation, Market Trend
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Exploratory Data Analysis, Data Storytelling, Dashboard, Data Presentation, Data Analysis, Data Literacy, No-Code Development, Data Science, Predictive Modeling, Data Ethics, Data Capture, Data Modeling, Data Processing, Data Transformation, Data Integrity, Data Cleansing, Applied Machine Learning, Data Governance, Data Collection, Data Integration
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Product Promotion, Social Media Management, Inventory Control, Inventory Management System, Social Media, Promotional Strategies, Social Media Marketing, Product Knowledge, Marketing, Merchandise Displays, Business Communication
Intermediate · Guided Project · Less Than 2 Hours