• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Caching and Datagroups with LookML

    Skills you'll gain: Looker (Software), Performance Tuning, Query Languages, Data Management, Data Warehousing, Data Visualization Software, Data Analysis

    Intermediate · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Growth: Boost Your Engagement

    Skills you'll gain: TikTok, Drive Engagement, Content Strategy, Social Media Management, Social Media Content, Strategic Partnership, Social Media Strategy, Content Management, Community Development, Content Creation, Video Editing, Scheduling

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Adobe InDesign: Collaborative Design & Workflow Mastery

    Skills you'll gain: Collaboration, Collaborative Software, Adobe InDesign, Design Reviews, Version Control, Style Guides, User Feedback, Peer Review, Editing, Layout Design, Document Management, File Management, Branding

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Python: Logistic Regression & Supervised ML

    Skills you'll gain: Model Evaluation, Feature Engineering, Supervised Learning, Exploratory Data Analysis, Classification Algorithms, Machine Learning Algorithms, Applied Machine Learning, Decision Tree Learning, Logistic Regression, Predictive Modeling, Data Analysis, Scikit Learn (Machine Learning Library), Data Preprocessing, Pandas (Python Package), NumPy, Data Cleansing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    13 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Python Course for Data Analysis - Become Data Analyst

    Skills you'll gain: Scatter Plots, Jupyter, Programming Principles, Histogram

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Cloud SQL for PostgreSQL Database Observability and Tuning

    Skills you'll gain: PostgreSQL, Performance Tuning, Database Management, Google Cloud Platform, Operational Databases, SQL, Database Application, Data Management, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • Status: Free
    Free
    G

    Google Cloud

    Cost Optimization and Data Tiering with BigLake and Cloud Storage

    Skills you'll gain: Cloud Storage, Google Cloud Platform, Cloud Management, Data Lakes, Data Import/Export, Data Storage, Big Data, Data Migration

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Estrategias y enfoques en los medios deportivos

    Skills you'll gain: Storytelling, Social Media, Social Media Marketing, Social Media Strategy, Media Relations, Content Strategy, Content Creation, Paid media, Advertising, Brand Management, Strategic Partnership, Strategic Communication, Video Production, Target Audience, Revenue Management, Negotiation, Target Market, Community Development, Crisis Management, Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Routines in SQL: Stored procedures in SQL Server

    Skills you'll gain: Stored Procedure, Microsoft SQL Servers, Transact-SQL, SQL, Database Development, Procedure Development, Database Management Systems, Query Languages

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    P

    Packt

    Empathy-Driven Leadership and Innovation

    Skills you'll gain: Empathy, Business Leadership, Diversity and Inclusion, Interpersonal Communications, Leadership, Leadership and Management, Business Transformation, Strategic Leadership, Emotional Intelligence, Communication Strategies, Organizational Leadership, Non-Verbal Communication, Team Management, Team Performance Management, Innovation, People Management, Organizational Change, Communication, Sales, Marketing Strategies

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    W

    Whizlabs

    GCP: Database and Storage

    Skills you'll gain: Google Cloud Platform, Looker (Software), Dataflow, Data Migration, Data Infrastructure, Cloud Computing Architecture, Cloud Storage, Data Pipelines, Cloud Computing, NoSQL, Data Processing, Data Storage, Data Visualization, Databases, Scalability, Capacity Management

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Huddersfield

    Strategic Management Foundations & Capabilities

    Skills you'll gain: Business Strategy, Strategic Planning, Strategic Leadership, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Business Planning, Competitive Analysis, Business Management, Market Analysis, Innovation, Critical Thinking and Problem Solving, Business Analysis, Risk Analysis, Business Process Improvement, Analysis, Case Studies

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics: know your customers
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…380381382…413

In summary, here are 10 of our most popular marketing analytics courses

  • Caching and Datagroups with LookML: Google Cloud
  • TikTok Growth: Boost Your Engagement: Coursera
  • Adobe InDesign: Collaborative Design & Workflow Mastery: Coursera
  • Python: Logistic Regression & Supervised ML: EDUCBA
  • Python Course for Data Analysis - Become Data Analyst: Packt
  • Cloud SQL for PostgreSQL Database Observability and Tuning: Google Cloud
  • Cost Optimization and Data Tiering with BigLake and Cloud Storage: Google Cloud
  • Estrategias y enfoques en los medios deportivos: Real Madrid Graduate School Universidad Europea
  • Routines in SQL: Stored procedures in SQL Server: Coursera
  • Empathy-Driven Leadership and Innovation: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok