Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Virginia
Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Design Thinking, Product Lifecycle Management, Business Process Reengineering, Business Strategies, Market Dynamics, Competitive Analysis, Business Economics, Emerging Technologies, Innovation, Market Analysis, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Real Time Data, Digital Transformation, Google Cloud Platform, Cloud Storage, Data Warehousing, Looker (Software), Big Data, Data Transformation, Analytics, Business Intelligence, Dataflow, Data Management, Data Pipelines, Data-Driven Decision-Making, Data Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, Generative AI, Artificial Intelligence, Exploratory Data Analysis, Data Cleansing, Data-Driven Decision-Making, Real Time Data, Data Analysis, AI Workflows, Data Processing, Pandas (Python Package), Automation, Data Validation
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Performance Tuning, Query Languages, Exploratory Data Analysis, Database Management, Data Persistence, Data Analysis, System Monitoring, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Financial Statement Analysis, Financial Statements, Business Risk Management, Credit Risk, Financial Analysis, Lending and Underwriting, Financial Modeling, Commercial Lending, Risk Analysis, Financial Acumen, Corporate Finance, Operational Risk, Analysis, Income Statement, Balance Sheet, Banking, Market Analysis, Cash Flows
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Pinterest, Content Creation, Marketing Materials, Business Intelligence, Social Media, Brand Awareness, User Accounts, Account Management, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media Content, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management
Beginner · Course · 1 - 4 Weeks

SkillUp
Skills you'll gain: Healthcare 5.0, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Jupyter, LLM Application, Generative Model Architectures, AI Product Strategy, Model Evaluation, Multimodal Prompts, Health Systems, Health Information Management, Data Preprocessing, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Manipulation, Data Access, Database Development, Data Store, Google Cloud Platform, Transaction Processing, Google Analytics, SQL
Beginner · Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Strategy, Content Creation, Social Media, Marketing Strategies, Storytelling, Brand Management, Video Production, Branding, Target Audience, Revenue Management, Online Advertising, E-Commerce, Innovation, Augmented and Virtual Reality (AR/VR), Influencing, Business Modeling, Game Theory, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Clinical Trials, Clinical Data Management, Clinical Research, Case Report Forms, SAS (Software), Statistical Reporting, Pharmaceuticals, Data Analysis, Statistical Analysis, Informed Consent, Data Manipulation, Descriptive Statistics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Data Visualization Software, Infographics, Data Presentation, Graphing, User Accounts, Graphic Design, Data Analysis, Business Analytics, Analytics
Beginner · Guided Project · Less Than 2 Hours