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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


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    Coursera

    Analyze Marketing Data, Boost Conversions

    Skills you'll gain: Marketing Analytics, Web Analytics, Marketing Effectiveness, Data Analysis, Customer Insights, Data-Driven Decision-Making, Statistical Analysis, Web Analytics and SEO, Analytical Skills, Model Evaluation, Anomaly Detection, Continuous Monitoring, Quality Assessment, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Optimize Python for Agentic AI

    Skills you'll gain: Performance Tuning, Artificial Intelligence, Maintainability, Python Programming, Performance Analysis, Software Architecture, Technical Writing, Program Standards

    Intermediate · Course · 1 - 4 Weeks

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    Universidade de São Paulo

    Introdução à Análise Macroeconômica

    Skills you'll gain: Economics, Financial Market, Financial Policy, Supply And Demand, Financial Modeling, Policy Analysis, Fiscal Management, Market Dynamics, Consumer Behaviour, Expectation Management, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
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    345 reviews

    Intermediate · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Sustainable Food Systems

    Skills you'll gain: Systems Thinking, Sustainable Systems, Sustainable Development, Food and Beverage, Nutrition and Diet, Environmental Issue, Economics, Energy and Utilities, Environment, Production Process, Water Resources, Land Management, Culture, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
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    37 reviews

    Beginner · Course · 1 - 3 Months

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    Creo Incubator

    Negotiations For Leaders

    Skills you'll gain: Negotiation, Leadership, Stakeholder Management, Change Management, Communication, Influencing, Business Communication, Persuasive Communication, Active Listening, Behavioral Economics, Strategic Communication, Organizational Strategy, Decision Making, Assertiveness, Self-Awareness

    Beginner · Course · 1 - 4 Weeks

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    West Virginia University

    Today’s Music Industry

    Skills you'll gain: Music, Music History, Intellectual Property, Consumer Behaviour, Event Management, Live Streaming, Regulation and Legal Compliance, Production Process, Digital Transformation, Promotional Strategies

    4.7
    Rating, 4.7 out of 5 stars
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    126 reviews

    Mixed · Course · 1 - 3 Months

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    LearnQuest

    Mastering Sales Negotiations and Closure

    Skills you'll gain: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration

    Intermediate · Specialization · 1 - 3 Months

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    Salesforce

    Sales and CRM Overview

    Skills you'll gain: Sales Process, Sales, Salesforce, Sales Operations, Customer Relationship Management, B2B Sales, Data Management, Customer Data Management, Databases, Business-To-Consumer

    4.6
    Rating, 4.6 out of 5 stars
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    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Minnesota

    Software Testing and Automation

    Skills you'll gain: Open Web Application Security Project (OWASP), Cucumber (Software), Software Testing, Selenium (Software), Gherkin (Scripting Language), JUnit, Verification And Validation, Test Automation, Unit Testing, Security Testing, Regression Testing, System Testing, Test Case, Software Development Tools, Testability, White-Box Testing, Behavior-Driven Development, Code Coverage, Performance Testing, Development Testing

    4.2
    Rating, 4.2 out of 5 stars
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    998 reviews

    Intermediate · Specialization · 3 - 6 Months

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    IBM

    Cybersecurity Fundamentals

    Skills you'll gain: Encryption, Identity and Access Management, Public Key Infrastructure, Endpoint Security, Cryptography, Network Security, Cybersecurity, Threat Detection, Public Key Cryptography Standards (PKCS), Cyber Attacks, Advanced Encryption Standard (AES), Secure Coding, Firewall, Application Security, Data Security, Information Technology, Computer Security Awareness Training, Cyber Security Strategy, Security Requirements Analysis, Computer Security Incident Management

    4.8
    Rating, 4.8 out of 5 stars
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    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

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    Board Infinity

    Google Analytics Hacks: Boost Your Marketing Performance

    Skills you'll gain: Customer Analysis, Campaign Management, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

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    Kennesaw State University

    Cybersecurity and the X-Factor

    Skills you'll gain: Cyber Threat Intelligence, Human Factors (Security), Threat Management, Security Awareness, Cybersecurity, Computer Security Awareness Training, Cyber Risk, Cyber Attacks, Security Strategy, Employee Training, Behavior Management, Insurance

    4.7
    Rating, 4.7 out of 5 stars
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    260 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
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In summary, here are 10 of our most popular consumer behavior courses

  • Analyze Marketing Data, Boost Conversions: Coursera
  • Optimize Python for Agentic AI: Coursera
  • Introdução à Análise Macroeconômica: Universidade de São Paulo
  • Sustainable Food Systems: University of Illinois Urbana-Champaign
  • Negotiations For Leaders: Creo Incubator
  • Today’s Music Industry: West Virginia University
  • Mastering Sales Negotiations and Closure: LearnQuest
  • Sales and CRM Overview: Salesforce
  • Software Testing and Automation: University of Minnesota
  • Cybersecurity Fundamentals: IBM

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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