Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Rutgers the State University of New Jersey
Skills you'll gain: Generative AI, Artificial Intelligence, AI Product Strategy, Data Ethics, Responsible AI, Large Language Modeling, Strategic Thinking, Risk Management, Natural Language Processing, Machine Learning Methods
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Risk Management, Organizational Structure, Organizational Strategy, Strategic Leadership, Art History, Organizational Effectiveness, Customer Analysis, Market Opportunities, Organizational Leadership, Strategic Communication, Stakeholder Communications, Liberal Arts, Fundraising, Target Audience, Value Propositions
Mixed · Course · 1 - 3 Months

Skills you'll gain: Instagram, Social Media Content, Competitive Analysis, Content Performance Analysis, Target Audience, Content Strategy, Social Media Strategy, Scheduling, Social Media Marketing, Brand Strategy, Content Creation
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Technology Strategies, Information Technology, Business Analysis, Business Strategy, Design Thinking, Process Design, AI Enablement, Cybersecurity, Business Modeling, Agile Methodology, Project Portfolio Management, Cost Benefit Analysis, Technical Communication
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Health Informatics, Strategic Communication, Strategic Planning, Business Planning, Innovation, Telehealth, Design Thinking, Business Strategy, Health Care Administration, Emerging Technologies, Agile Methodology, User Centered Design
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Corporate Strategy, Business Strategy, Business Planning, Business Development, Growth Strategies, Strategic Thinking, Mergers & Acquisitions, Market Opportunities, Competitive Analysis, Business Economics, Business Analysis, Portfolio Risk, Risk Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, HubSpot CRM, Marketing Strategies, Web Content, Social Media Content, Paid media, Marketing, Digital Content, Content Creation, Marketing Automation, Marketing Analytics, Newsletters, Marketing Psychology, Digital Marketing, Customer Relationship Management, Marketing Strategy and Techniques, UI/UX Strategy
Beginner · Specialization · 1 - 3 Months

LearnKartS
Skills you'll gain: Risk Management, Project Risk Management, Risk Analysis, Risk Mitigation, Communication Planning, Stakeholder Management, Project Management, Conflict Management, Stakeholder Engagement, Organizational Structure
Intermediate · Course · 1 - 4 Weeks

University of Huddersfield
Skills you'll gain: Case Studies, Business Leadership, Growth Strategies, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: TikTok, Target Audience, Content Strategy, Social Media Content, Content Creation, Social Media Strategy, Growth Strategies, Planning, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Presentation, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Game Theory, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Effectiveness, Strategic Decision-Making, Management Consulting, Organizational Change, Analysis
Intermediate · Specialization · 3 - 6 Months