Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Microsoft
Skills you'll gain: Product Roadmaps, AI Product Strategy, Technology Roadmaps, Product Strategy, User Story, Agile Product Development, Stakeholder Management, Product Requirements, Functional Specification, Responsible AI, Innovation, Change Management, Market Research, Prioritization
Beginner · Course · 1 - 3 Months

Rutgers the State University of New Jersey
Skills you'll gain: Strategic Sourcing, Demand Planning, Procurement, Supplier Relationship Management, Supply Chain, Supply Chain Planning, Operational Efficiency, Customer Demand Planning, Supply Chain Management, Presentations, Operations, Logistics, Transportation Management, Forecasting, Inventory and Warehousing, Cost Reduction, Decision Making
Mixed · Course · 1 - 3 Months
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Strategic Marketing, Presentations, Consumer Behaviour, Cost Accounting, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Microsoft PowerPoint, Value Propositions, Case Studies, Market Share, B2B Sales
Intermediate · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Campaigns, Instagram, Content Performance Analysis, Digital Advertising, Facebook, Digital Marketing, Paid media, Content Creation, Content Strategy, Customer Engagement, Target Audience
Beginner · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Product Lifecycle Management, Innovation, Global Marketing, Business Strategy, New Product Development, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Strategic Thinking, Risk Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Responsible AI, Data Ethics, AI Enablement, AI Product Strategy, Data Governance, Business Strategies, Data Security, Governance, Business Transformation, Artificial Intelligence, Risking, Big Data, Innovation
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Regression Analysis, Return On Investment, Consumer Behaviour, A/B Testing
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Innovation, Business Modeling, Technology Strategies, Product Lifecycle Management, Business Transformation, Business Strategy, Strategic Thinking, Product Management, Organizational Change, Market Dynamics, Emerging Technologies, Competitive Analysis, Platform As A Service (PaaS), Network Analysis, Case Studies
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Competitive Analysis, Product Strategy, Product Management, Strategic Prioritization, Market Analysis, Product Roadmaps, Goal Setting, Business Strategy, Strategic Thinking, Strategic Decision-Making, Team Motivation, Market Dynamics, Customer Insights, Regulatory Compliance
Beginner · Course · 1 - 4 Weeks

Rutgers the State University of New Jersey
Skills you'll gain: Generative AI, Artificial Intelligence, AI Product Strategy, Data Ethics, Responsible AI, Large Language Modeling, Strategic Thinking, Risk Management, Natural Language Processing, Machine Learning Methods
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Risk Management, Organizational Structure, Organizational Strategy, Strategic Leadership, Art History, Organizational Effectiveness, Customer Analysis, Market Opportunities, Organizational Leadership, Strategic Communication, Stakeholder Communications, Liberal Arts, Fundraising, Target Audience, Value Propositions
Mixed · Course · 1 - 3 Months