Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Generative AI Agents, Agentic systems, OpenAI API, AI Workflows, Tool Calling, OAuth, AI Orchestration, Middleware, Interoperability, API Gateway, Agentic Workflows, Software Development Tools, LLM Application, Prompt Engineering, AI Security, Application Programming Interface (API), Authentications, Real Time Data, Software Architecture, Systems Integration
Intermediate · Professional Certificate · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Prompt Engineering, Prompt Patterns, Multimodal Prompts, Data Ethics, AI Enablement, Large Language Modeling, Generative AI, Target Audience
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Splunk, Anomaly Detection, Real Time Data, Data Analysis, Data Visualization Software, Analytics, Dashboard, Security Information and Event Management (SIEM), System Configuration, Data Processing, Data Cleansing, Data Import/Export, Statistical Analysis, Software Installation
Beginner · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Presentations
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Data Governance, Role-Based Access Control (RBAC), Responsible AI, Governance, Data Management, Generative AI, Metadata Management, Security Controls, AI Security, Data Quality, Data Access, Identity and Access Management, Benchmarking, Data Security, Compliance Management, Quality Assurance and Control
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Business Reporting, Data Manipulation, Data Transformation, Business Intelligence, Data Visualization Software, Business Intelligence Software, Dashboard, Data Analysis, Microsoft Excel, Data Visualization, Data Cleansing, Data Modeling, Data Analysis Software, Microsoft PowerPoint, Microsoft 365, Microsoft Office, Collaboration, Data Import/Export
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Request for Proposal, Strategic Sourcing, Request For Quotation (RFQ), Supplier Management, Supplier Performance Management, Supplier Relationship Management, Procurement, Market Intelligence, Vendor Relationship Management, Market Research, Competitive Intelligence, Data-Driven Decision-Making, Analysis, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Feature Engineering, MLOps (Machine Learning Operations), Generative AI, Google Cloud Platform, Model Deployment, Tensorflow, Big Data, Keras (Neural Network Library), Data Preprocessing, CI/CD, Data Quality, Exploratory Data Analysis, Apache Airflow, Machine Learning, Applied Machine Learning, Data Migration, Model Evaluation, Data Lakes, Scikit Learn (Machine Learning Library), Cloud Computing
Intermediate · Professional Certificate · 3 - 6 Months

Logical Operations
Skills you'll gain: Data Presentation, Data Visualization, Microsoft Excel, Data Visualization Software, Spreadsheet Software, Pivot Tables And Charts, Data Analysis, Data Science, Exploratory Data Analysis, Productivity Software, Microsoft Office, Microsoft 365
Mixed · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Data Presentation, Microsoft Excel, Data Visualization Software, Pivot Tables And Charts, Spreadsheet Software, Business Intelligence, Excel Formulas, Business Analytics, Data Analysis, Data Entry, Microsoft Office, Data Compilation, Microsoft 365, Data Manipulation, Productivity Software, Data Management, Document Management, User Interface (UI)
Mixed · Course · 1 - 3 Months

Skills you'll gain: Big Data, SQL, Test Case, Apache Hadoop, Analytics, Data Analysis, Query Languages, Databases, Relational Databases, Data Manipulation, Apache, Metadata Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Strategy, Contingency Planning, Business Planning, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Strategic Leadership, Business Analysis, Portfolio Management, Analysis, Market Analysis, Risk Analysis, Strategic Prioritization, Resource Allocation, Growth Strategies, Market Dynamics
Beginner · Course · 1 - 3 Months