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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    EDUCBA

    Analyze Financial & Market Data Using SPSS Regression

    Beginner · Course · 1 - 4 Weeks

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    Minnesota State University, Mankato

    Business Leadership Essentials: HR, Org Design & Negotiation

    Skills you'll gain: Human Resources Management and Planning, Employee Engagement, Organizational Structure, Negotiation, Process Design, Organizational Development, Operational Excellence, People Analytics, Conflict Management, Talent Management, Change Management, Performance Management, Strategic Leadership, Team Management, Stakeholder Management, Process Improvement, Business Strategies, Business Strategy, Problem Solving, Decision Making

    Beginner · Specialization · 1 - 3 Months

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    Alex Genadinik

    How To Ask Great Sales Questions That Lead To Closing

    Skills you'll gain: Overcoming Objections, Consultative Selling, Closing (Sales), Sales Strategy, Active Listening, Sales, General Sales Practices, Sales Process, Sales Prospecting, Rapport Building, Empathy, Customer Relationship Management

    Mixed · Course · 1 - 4 Weeks

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    Microsoft

    Interactive Reporting and Visualization in Power BI

    Skills you'll gain: Interactive Data Visualization, Power BI, Statistical Visualization, Data Storytelling, Data Visualization Software, Dashboard, Ad Hoc Reporting, Business Reporting, Management Reporting, Advanced Analytics, Key Performance Indicators (KPIs), Compliance Reporting, Design Elements And Principles, User Experience, Strategic Decision-Making

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Transform Data: SQL & Pandas Mastery

    Skills you'll gain: SQL, Data Transformation, Data Wrangling, Data Manipulation, Pandas (Python Package), Query Languages, Consolidation, Time Series Analysis and Forecasting, Analytics, Pivot Tables And Charts, Apache Spark

    Intermediate · Course · 1 - 4 Weeks

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    AI CERTs

    AI for Research & Analysis

    Skills you'll gain: Responsible AI, Predictive Modeling, Data Analysis, Research, AI Product Strategy, Statistical Analysis, Data Preprocessing, Data Science, Research Methodologies, AI Enablement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI Agents, Generative AI, Research and Design, Research Reports, Ethical Standards And Conduct, Qualitative Research, Emerging Technologies

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Optimize SQL: Build Fast Data Pipelines

    Skills you'll gain: Extract, Transform, Load, SQL, Data Transformation, Data Pipelines, Stored Procedure, Query Languages, Data Manipulation, Performance Tuning, Scripting, Database Management

    Intermediate · Course · 1 - 4 Weeks

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    Logical Operations

    Tableau Desktop: Part 1

    Skills you'll gain: Tableau Software, Data Visualization Software, Data Storytelling, Dashboard, Interactive Data Visualization, Spreadsheet Software, Data Visualization, Data Presentation, Data Management, Data Analysis, Microsoft Excel, Data Sharing, Exploratory Data Analysis, Microsoft Office, Microsoft PowerPoint, Productivity Software, Data Preprocessing

    Mixed · Course · 1 - 3 Months

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    Alex Genadinik

    Create (Artificial Intelligence) AI VIDEOS WITH ZERO FILMING

    Skills you'll gain: AI Personalization, Video Production, Video Editing, Content Creation, Artificial Intelligence, Animations, Multimedia, TikTok, Natural Language Processing, Scripting

    Mixed · Course · 1 - 4 Weeks

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    Creo Incubator

    Entrepreneurship: Financial Literacy & Fundraising Readiness

    Skills you'll gain: Entrepreneurial Finance, Business Strategy, Entrepreneurship, Financial Forecasting, Business Planning, Business Valuation, Fundraising, Mergers & Acquisitions, Financial Modeling, Finance, Financial Analysis, Cash Flow Forecasting, Presentations, Accounting, Investments, Business Metrics, Competitive Analysis, Value Propositions, Sales Presentations, Market Analysis

    Advanced · Course · 1 - 4 Weeks

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    EDUCBA

    Analyze Financial Markets with Tableau Dashboards

    Skills you'll gain: Data Storytelling, Dashboard, Market Data, Data-Driven Decision-Making, Tableau Software, Data Presentation, Financial Market, Interactive Data Visualization, Financial Data, Financial Analysis, Business Intelligence, Technical Analysis, Data Analysis, Data Visualization, Data Visualization Software, Analytics, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Analyze Fatal Drug Overdose Data Using Tableau

    Skills you'll gain: Data Storytelling, Feature Engineering, Data Ethics, Data Visualization, Exploratory Data Analysis, Tableau Software, Data-Driven Decision-Making, Data Visualization Software, Data Analysis, Analytical Skills, Data Cleansing, Statistical Methods, Data Preprocessing, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyze Financial & Market Data Using SPSS Regression: EDUCBA
  • Business Leadership Essentials: HR, Org Design & Negotiation: Minnesota State University, Mankato
  • How To Ask Great Sales Questions That Lead To Closing : Alex Genadinik
  • Interactive Reporting and Visualization in Power BI: Microsoft
  • Transform Data: SQL & Pandas Mastery: Coursera
  • AI for Research & Analysis: AI CERTs
  • Optimize SQL: Build Fast Data Pipelines: Coursera
  • Tableau Desktop: Part 1: Logical Operations
  • Create (Artificial Intelligence) AI VIDEOS WITH ZERO FILMING: Alex Genadinik
  • Entrepreneurship: Financial Literacy & Fundraising Readiness: Creo Incubator

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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