• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Confronting Gender Based Violence: Global Lessons for Healthcare Workers

    Skills you'll gain: Health Care, Clinical Assessment, Primary Care, Psychosocial Assessments, Maternal Health, Health Assessment, Public Health and Disease Prevention, Patient-centered Care, Behavioral Health, Obstetrics And Gynecology, Gynecology, Community Health, Health Technology, Cultural Diversity, Health Policy, Safety and Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    279 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    National Academy of Sports Medicine

    Nutrition Education for the Consumer

    Skills you'll gain: Nutrition and Diet, Nutrition Education, Nutritional Assessment, Sports Medicine, Exercise Science, Scientific Methods, Health Assessment, Patient Education And Counseling, Clinical Nutrition, Health And Wellness Coaching, Health Promotion, Athletic Training, Regulatory Compliance, Preventative Care, Food Quality Assurance And Control, Psychology, Medical Science and Research, Life Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    195 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Data Manipulation at Scale: Systems and Algorithms

    Skills you'll gain: Big Data, Relational Databases, Database Systems, Dataflow, Databases, Data Science, Data Manipulation, Data Processing, NoSQL, Apache Spark, Distributed Computing, Apache Hadoop, SQL, Data Analysis, Query Languages, Cloud Computing, Scalability, Graph Theory, Python Programming, Algorithms

    4.3
    Rating, 4.3 out of 5 stars
    ·
    772 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fundamentos Empresariales

    Skills you'll gain: Operations Management, Process Analysis, Balance Sheet, Operational Efficiency, Financial Statement Analysis, Financial Statements, Finance, Production Management, Business Process Management, Financial Accounting, Quality Management, Capital Budgeting, Branding, Financial Modeling, Accrual Accounting, Strategic Marketing, Marketing, Analysis, Case Studies, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    446 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    I

    IE Business School

    Legal Tech & Startups

    Skills you'll gain: Legal Technology, Law Practice Management Software, Growth Strategies, Technology Strategies, Regulation and Legal Compliance, Market Trend, Entrepreneurship, Business Development, Emerging Technologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    245 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials

    Skills you'll gain: Patient Communication, Informed Consent, Clinical Research, Patient Education And Counseling, Community Outreach, Clinical Trials, Health Equity, Health Disparities, Clinical Research Ethics, Research, Healthcare Ethics, Diversity Awareness, Community Health, Cultural Responsiveness, Rapport Building, Patient Referral, Diversity Equity and Inclusion Initiatives

    4.8
    Rating, 4.8 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Challenges of Agribusiness Management

    Skills you'll gain: Innovation, Competitive Analysis, Sustainable Development, Food and Beverage, Corporate Sustainability, Market Dynamics, Business, Supply Chain Management, Environment and Resource Management, Climate Change Adaptation, Economics, Value Engineering, Product Knowledge, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    279 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Technical University of Munich (TUM)

    Digitalisation in the Aerospace Industry

    Skills you'll gain: Human Factors, Manufacturing and Production, Production Process, Automation, Leadership, Human Machine Interfaces, Robotics, Digital Transformation, Maintenance, Repair, and Facility Services, Artificial Intelligence, Simulation and Simulation Software, Quality Assurance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    277 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Real Estate Financial Modeling

    Skills you'll gain: Revenue Forecasting, Financial Modeling, Financial Forecasting, Real Estate, Forecasting, Cash Flow Forecasting, Commercial Real Estate, Risk Management, Property and Real Estate, Investment Management, Portfolio Management, Risk Analysis, Investments, Financial Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Introduction to Artificial Intelligence

    Skills you'll gain: Generative AI, Generative Adversarial Networks (GANs), Applied Machine Learning, Deep Learning, Responsible AI, Artificial Intelligence, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Artificial Neural Networks, Convolutional Neural Networks, Regression Analysis, Law, Regulation, and Compliance, Classification Algorithms, Business Ethics, Governance

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    59 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    BCG

    التحوّل الرقمي

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, Business Strategy, Market Dynamics, Emerging Technologies, Business Economics, Innovation, Competitive Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    293 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    E-Marketing

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Search Engine Optimization, Key Performance Indicators (KPIs), Target Audience, Keyword Research, Social Media Strategy, Digital Advertising, Marketing Effectiveness, Customer experience strategy (CX), Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, A/B Testing, Web Analytics and SEO, Social Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    410 reviews

    Beginner · Specialization · 1 - 3 Months

1…119120121…366

In summary, here are 10 of our most popular market research courses

  • Confronting Gender Based Violence: Global Lessons for Healthcare Workers: Johns Hopkins University
  • Nutrition Education for the Consumer: National Academy of Sports Medicine
  • Data Manipulation at Scale: Systems and Algorithms: University of Washington
  • Fundamentos Empresariales: University of Pennsylvania
  • Legal Tech & Startups : IE Business School
  • Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials: Vanderbilt University
  • Challenges of Agribusiness Management: Università Bocconi
  • Digitalisation in the Aerospace Industry: Technical University of Munich (TUM)
  • Real Estate Financial Modeling: Coursera
  • Introduction to Artificial Intelligence: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok