Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Pontificia Universidad Católica de Chile
Skills you'll gain: Revenue Management, Customer Analysis, Model Evaluation, Descriptive Analytics, Data Ethics, Large Language Modeling, Statistical Reporting, People Analytics, Time Series Analysis and Forecasting, FinTech, Descriptive Statistics, Spatial Data Analysis, Predictive Analytics, Social Determinants Of Health, Gerontology, Risk Analysis, Bayesian Statistics, Digital Transformation, Exploratory Data Analysis, Social Network Analysis
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Exploratory Data Analysis, Logistic Regression, Supervised Learning, Applied Machine Learning, Model Evaluation, Data Modeling
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Visualization, Data Visualization Software, Histogram, Statistics, Jupyter, Matplotlib, Probability & Statistics, Data Analysis, Box Plots, Exploratory Data Analysis, Statistical Analysis, Statistical Inference, Data Manipulation, Python Programming, Data Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Team Performance Management, Performance Management, Key Performance Indicators (KPIs), Performance Measurement, Employee Performance Management, Management Training And Development, Performance Metric, Performance Improvement, Human Resource Strategy, Performance Analysis, Business Metrics, Performance Review, Constructive Feedback, Organizational Strategy, Accountability, Employee Engagement, Data-Driven Decision-Making, Analytics, Continuous Improvement Process, Driving engagement
Intermediate · Course · 1 - 4 Weeks

Salesforce
Skills you'll gain: Sales Process, Sales, Salesforce, Sales Operations, Customer Relationship Management, B2B Sales, Sales Management, Data Management, Customer Data Management, Databases, Business-To-Consumer
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Descriptive Statistics, Data Analysis, Data Visualization, Descriptive Analytics, Exploratory Data Analysis, Data Presentation, Data Transformation, Statistics, Data Visualization Software, Data Storytelling, Statistical Methods, Technical Communication, Statistical Analysis, Microsoft Excel
Intermediate · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Business Writing, Editing, Business Correspondence, Proofreading, Concision, Business Communication, Report Writing, Writing, Global Marketing, Technical Writing, Communication, Grammar, Target Audience
Beginner · Course · 1 - 4 Weeks

Cisco Learning and Certifications
Skills you'll gain: Telecommunications, User Provisioning, Collaborative Software, Cloud Solutions, Virtual Teams, Enterprise Application Management, Cloud Management, Registration, Inbound Calls, Network Troubleshooting, Azure Active Directory, Systems Integration, Outbound Calls, AI Enablement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Content Strategy, Report Writing, Social Media Content, Marketing Effectiveness, Communication Strategies, Generative AI
Beginner · Professional Certificate · 3 - 6 Months
Skills you'll gain: Data Ethics, Responsible AI, Workforce Planning, Human Resource Strategy, Employee Engagement, AI Enablement, Regulatory Compliance, People Analytics, Compliance Management, Human Resource Policies, Recruitment Strategies, ChatGPT, Employee Retention, Recruitment, Governance, Ethical Standards And Conduct, Dashboard
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, Logistic Regression, Probability & Statistics, Statistics, Model Evaluation, Classification And Regression Tree (CART)
Mixed · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Applied Machine Learning, Model Evaluation, AI Personalization, Machine Learning, Regression Analysis, Deep Learning, Predictive Modeling, Supervised Learning, Feature Engineering, Data Preprocessing, Image Analysis, Python Programming, Unsupervised Learning, Natural Language Processing, Text Mining, Classification Algorithms
Mixed · Course · 1 - 3 Months