• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Audit SEO Gaps with SEMrush Reports

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Auditing, Gap Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI in Finance

    Skills you'll gain: Risking, Digital Transformation, Fraud detection, Financial Forecasting, AI Enablement, FinTech, Responsible AI, Finance, Budget Management, Investment Management, Financial Services, Artificial Intelligence, Data-Driven Decision-Making, Budgeting, Emerging Technologies, Business Ethics, Portfolio Management, Business Transformation, Predictive Analytics, Generative AI

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    G

    Google

    AI for Brainstorming and Planning

    Skills you'll gain: Brainstorming, Planning, Timelines, Business Planning, Dependency Analysis, Project Schedules, Product Roadmaps, Strategic Planning, Gemini, Coordinating, Generative AI, Artificial Intelligence, Collaborative Software, Project Management, LLM Application, Knowledge Transfer, Operational Analysis, Organizational Skills, Responsible AI, Cross-Functional Collaboration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Minnesota State University, Mankato

    Core Human Resources Functions and Strategic Impact

    Skills you'll gain: Human Capital, People Analytics, Performance Metric, Labor Compliance, People Development, Talent Acquisition, Recruitment Strategies, Employee Engagement, Business Ethics

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Apply Equity Market Fundamentals

    Skills you'll gain: Portfolio Risk, Return On Investment, Financial Regulation

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Optimize Virtual Selling with Technology

    Skills you'll gain: Sales Prospecting, Sales, Technical Sales, Sales Pipelines, Sales Strategy, Sales Presentations, Consultative Selling, Return On Investment, Customer Engagement, Needs Assessment, Customer Relationship Management (CRM) Software, Social Media, Relationship Building, Overcoming Objections

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Prompt Engineering For New Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Multimodal Prompts, Data Ethics, AI Enablement, Large Language Modeling, Generative AI, Target Audience

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Professional Sales Mastery

    Skills you'll gain: Sales Territory Management, Enterprise Sales, Cold Calling, Lead Generation, Selling Techniques, Sales Training, B2B Sales, Sales Management, Sales, AI Personalization, Responsible AI, Sales Prospecting, Sales Enablement, Consultative Selling, Generative AI Agents, Sales Pipelines, Customer Relationship Management, Business Process, Business Strategy, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    387 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Storytelling for Engaging Presentations

    Skills you'll gain: Data Storytelling, Data Presentation, Persuasive Communication, Storytelling, Presentations, Data Visualization, Communication, Marketing Analytics, Business Priorities, Data-Driven Decision-Making, User Feedback, Google Analytics, Stakeholder Communications, Strategic Decision-Making, Constructive Feedback

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply New Features in Premiere Pro CC

    Skills you'll gain: Content Creation, Music

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Claves para Gestionar Personas

    Skills you'll gain: Human Resource Policies, Human Resources Management and Planning, People Management, Talent Management, Compensation Management, Compensation Strategy, Recruitment, Talent Recruitment, Employee Performance Management, Performance Appraisal, Leadership Development, Leadership, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Integrate Generative AI Into Your Data Workflow

    Skills you'll gain: Generative AI, Data Analysis, Machine Learning Methods, Predictive Analytics, Machine Learning, Data Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 1 - 4 Weeks

1…979899…404

In summary, here are 10 of our most popular marketing strategy courses

  • Audit SEO Gaps with SEMrush Reports: Coursera
  • AI in Finance: AI CERTs
  • AI for Brainstorming and Planning: Google
  • Core Human Resources Functions and Strategic Impact: Minnesota State University, Mankato
  • Analyze and Apply Equity Market Fundamentals: EDUCBA
  • Optimize Virtual Selling with Technology: LearnQuest
  • Prompt Engineering For New Professionals: Alex Genadinik
  • Professional Sales Mastery: Coursera
  • Data Storytelling for Engaging Presentations: Coursera
  • Apply New Features in Premiere Pro CC: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok