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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


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    Coursera

    AI Marketing Strategy and Analytics

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Measure Campaign Lift with Brand Surveys

    Skills you'll gain: Brand Awareness, Performance marketing, Digital Advertising, Marketing Effectiveness, Online Advertising, Advertising Campaigns, Marketing Psychology, Marketing Analytics, Advertising, Brand Management, Branding, Performance Analysis, Customer Insights, Data-Driven Decision-Making, Survey Creation, Performance Measurement, Business Metrics, Target Audience, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    University of London

    The Manager's Toolkit: A Practical Guide to Managing People at Work

    Skills you'll gain: People Management, Conflict Management, Smart Goals, Employee Performance Management, Performance Management, People Development, Performance Appraisal, Leadership, Decision Making, Team Motivation, Compensation Management, Behavioral Economics, Recruitment, Interviewing Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.3K reviews

    Mixed · Course · 1 - 3 Months

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    Alex Genadinik

    Personal Finance, Wealth Management, And Investing With AI

    Skills you'll gain: Wealth Management, Asset Management, Return On Investment, Investments, Portfolio Management, Finance, Financial Planning, Entrepreneurial Finance, Market Dynamics, Financial Acumen, Risk Management, Business Strategies, Market Trend

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
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    Princeton University

    Algorithms, Part II

    Skills you'll gain: Graph Theory, Data Structures, Algorithms, Theoretical Computer Science, Operations Research, Computational Thinking, Computer Programming, Network Routing, Java Programming, Linear Algebra

    4.9
    Rating, 4.9 out of 5 stars
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    2K reviews

    Intermediate · Course · 3 - 6 Months

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    Packt

    Generative AI Foundations for Absolute Beginners

    Skills you'll gain: Prompt Engineering, Generative AI, Responsible AI, Generative Model Architectures, Data Ethics, Large Language Modeling, Artificial Intelligence, Machine Learning, Artificial Neural Networks, Computer Science, Deep Learning, Machine Learning Algorithms

    Beginner · Course · 1 - 3 Months

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    The University of Melbourne

    Epigenetic Control of Gene Expression

    Skills you'll gain: Molecular Biology, Life Sciences, Oncology, Environment, Cell Biology, Biology, Medical Science and Research, Research Design, Nutrition and Diet

    4.8
    Rating, 4.8 out of 5 stars
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    843 reviews

    Mixed · Course · 1 - 3 Months

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    EDUCBA

    Analyze and Optimize Pricing with Tableau and R

    Skills you'll gain: Tableau Software, Dashboard, Case Studies, Business Intelligence, Business Analytics, Analytics, Data Analysis, Market Dynamics, Data-Driven Decision-Making, Advanced Analytics, Descriptive Analytics, Predictive Analytics, Interactive Data Visualization, Regression Analysis, Customer Analysis, Revenue Management, Business Requirements, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 4 Weeks

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    University of London

    Narrative Foundations for Immersive Media and Video Games

    Skills you'll gain: Game Design, User Story, Virtual Reality, Storytelling, Augmented and Virtual Reality (AR/VR), Interactive Design, Persona (User Experience), Storyboarding, Virtual Environment, Experience Design

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Michigan

    Understanding User Needs

    Skills you'll gain: Qualitative Research, User Research, Usability Testing, User Centered Design, Research Methodologies, Needs Assessment, Interviewing Skills, Research, Human Computer Interaction, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
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    545 reviews

    Beginner · Course · 1 - 3 Months

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    LearnQuest

    Sales Coaching and Team Enablement for the Digital Era

    Skills you'll gain: Sales Enablement, Personal Development, Empowerment, Employee Coaching, Coaching, Knowledge Transfer, Sales Management, Agile Methodology, Team Building, Self-Awareness, Sales Training, Collaboration, Diversity Awareness, Cultural Sensitivity, Virtual Teams, Resilience, Team Motivation, Sales, People Development, AI Enablement

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Product Intelligence: Unlock Insights for Product Success

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Strategic Decision-Making, Product Management, Customer Insights, Data Analysis, Forecasting, A/B Testing, Business Analytics, Analytics, Prioritization, Statistical Analysis, Business Metrics, User Research, Customer Retention, Machine Learning Methods, Root Cause Analysis, Statistical Methods, Stakeholder Communications

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • AI Marketing Strategy and Analytics : Coursera
  • Measure Campaign Lift with Brand Surveys: Coursera
  • The Manager's Toolkit: A Practical Guide to Managing People at Work: University of London
  • Personal Finance, Wealth Management, And Investing With AI: Alex Genadinik
  • Algorithms, Part II: Princeton University
  • Generative AI Foundations for Absolute Beginners: Packt
  • Epigenetic Control of Gene Expression: The University of Melbourne
  • Analyze and Optimize Pricing with Tableau and R: EDUCBA
  • Narrative Foundations for Immersive Media and Video Games: University of London
  • Understanding User Needs: University of Michigan

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