Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Decision Tree Learning, Credit Risk, Random Forest Algorithm, Feature Engineering, Financial Modeling, Logistic Regression, Data Analysis, Statistical Machine Learning, Applied Machine Learning, Scikit Learn (Machine Learning Library), Pandas (Python Package), Machine Learning Methods, Classification Algorithms
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Strategic Communication, Strategic Leadership, Strategic Planning, Business Planning, Performance Measurement, Employee Engagement, Organizational Strategy, Key Performance Indicators (KPIs), Planning, Business Leadership, Dashboard, Goal Setting, Storytelling, Virtual Teams, Business Strategy, Data Storytelling, Stakeholder Engagement, Leadership Development, Team Building, Teamwork
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Account Strategy, Account Management, Marketing Analytics, Return On Investment, Sales Management, Sales Strategy, Risk Management, Loyalty Programs, Customer Advocacy, Sales, Digital Transformation, Business Risk Management, Business Metrics, Business Transformation, Innovation, Telecommuting, Virtual Teams, Customer Relationship Building
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, Matplotlib, A/B Testing, Box Plots, Sampling (Statistics), Data Analysis, Regression Analysis, Statistical Inference, Data Visualization, Descriptive Statistics, Scikit Learn (Machine Learning Library), Data Science, Probability & Statistics, Estimation, Statistical Analysis, NumPy, Machine Learning, Python Programming
Beginner · Specialization · 1 - 4 Weeks

Skills you'll gain: A/B Testing, Sampling (Statistics), Statistical Inference, Estimation, Statistical Analysis, Analytics, Probability & Statistics, Data Analysis, Correlation Analysis, Descriptive Statistics
Beginner · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic and Visual Design, Graphic Design, Creative Design, Graphic and Visual Design Software, Graphical Tools, Color Theory, Typography, Document Management, Design Strategies, User Interface (UI), Productivity Software
Mixed · Course · 1 - 3 Months

Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Facebook, Social Media Campaigns, Dashboard, Account Management, User Accounts, Scheduling
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Artificial Neural Networks, Data Preprocessing, Text Mining, Recurrent Neural Networks (RNNs), Deep Learning, Model Evaluation, Tensorflow
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data Sharing, Data Visualization, Dashboard, Data Visualization Software, Google Cloud Platform, Data Analysis, Cloud Computing
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Gemini, Artificial Intelligence and Machine Learning (AI/ML), Customer Insights, Applied Machine Learning, Customer Analysis, Generative AI, Data Integration, Predictive Analytics, Customer Data Management, Time Series Analysis and Forecasting, Marketing Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Predictive Modeling, Model Evaluation, Regression Analysis, Scikit Learn (Machine Learning Library), Probability & Statistics, Statistical Inference, Business Analytics, Data Analysis, Statistical Analysis, Probability Distribution, Estimation, Machine Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: ASP.NET, Middleware, .NET Framework, Restful API, Application Programming Interface (API), C# (Programming Language), API Design, Databases, Performance Tuning, Data Persistence, Web Development, Microservices, Scalability, Development Environment, Web Applications, Unit Testing, Data Validation, Web Analytics, Application Security
Intermediate · Course · 3 - 6 Months