Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Model Evaluation, Feature Engineering, Supervised Learning, Exploratory Data Analysis, Classification Algorithms, Machine Learning Algorithms, Applied Machine Learning, Machine Learning Methods, Decision Tree Learning, Logistic Regression, Predictive Modeling, Data Analysis, Statistical Machine Learning, Scikit Learn (Machine Learning Library), Classification And Regression Tree (CART), Data Mining, Data Preprocessing, Pandas (Python Package), NumPy
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: C# (Programming Language), Data Validation, Integrated Development Environments, Debugging
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Content, Social Media, Social Media Marketing, Marketing Materials, Advertising Campaigns, Promotional Materials, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Universidades Anáhuac
Skills you'll gain: Interactive Data Visualization, Infographics, Data Storytelling, Data Presentation, Data Visualization Software, User Experience Design, Multimedia, Statistical Visualization, Data Analysis, Information Architecture, Design Elements And Principles
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Image Analysis, LLM Application, Multimodal Prompts, Large Language Modeling, Text Mining, Google Cloud Platform, Computer Vision, Data Processing
Beginner · Project · Less Than 2 Hours

American Psychological Association
Skills you'll gain: Statistical Hypothesis Testing, Quantitative Research, Statistical Software, Statistical Analysis, Data Analysis, Probability & Statistics, Analysis, Statistical Methods, Statistical Inference, Analytical Skills, Statistics, Psychology, Regression Analysis, Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Dataflow, Data Pipelines, Apache Kafka, Real Time Data, Data Processing, Pandas (Python Package), Data Transformation, SQL, Jupyter, Google Cloud Platform, Analytics, Cloud Storage
Advanced · Course · 1 - 3 Months

Coursera
Skills you'll gain: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Content Development and Management, Content Strategy, Community Development, Technical Support
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: English Language, Business Writing, Presentations, Business Correspondence, Business Management, Management Reporting, Business Planning, Marketing Budgets, New Product Development, Business Communication, Marketing Planning, Portfolio Management, Analysis
Intermediate · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: AI Personalization, Artificial Intelligence, Governance, Data Governance, Emerging Technologies, Automation, Cognitive flexibility, Augmented and Virtual Reality (AR/VR), Advanced Analytics, Innovation, Robotic Process Automation, Law, Regulation, and Compliance, Ethical Standards And Conduct, Predictive Analytics, Performance Appraisal, Decision Making, Consumer Behaviour, Product Roadmaps, Investment Management, Private Cloud
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Fundraising, Drive Engagement, Community Development, Community Outreach, Online Advertising, Goal Setting, Promotional Strategies, Content Creation, User Interface and User Experience (UI/UX) Design, Creativity
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Matplotlib, Data Visualization Software, Data Visualization, Pandas (Python Package), Jupyter, Data Import/Export, Data Science, Data Analysis, Analytical Skills, Python Programming, Scripting
Beginner · Guided Project · Less Than 2 Hours