Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Analytics, Advanced Analytics, Google Cloud Platform, Model Evaluation, Big Data, Predictive Analytics, Applied Machine Learning, Data Analysis, Predictive Modeling, Data-Driven Decision-Making
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Development Environment, Web Analytics and SEO
Beginner · Course · 1 - 3 Months
Johns Hopkins University
Skills you'll gain: Health Policy, Data Presentation, Health Disparities, Health Equity, Health Informatics, Data Literacy, Epidemiology, Data Quality, Public Health, Data-Driven Decision-Making, Policy Analysis, Data Analysis, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Sheets, Excel Formulas, Spreadsheet Software, Data Presentation, Dashboard, Real Time Data, Market Data, Data Visualization Software, Data Analysis, Financial Data
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: AWS Identity and Access Management (IAM), Amazon CloudWatch, AWS SageMaker, Amazon DynamoDB, Amazon Redshift, Serverless Computing, Amazon Web Services, Identity and Access Management, Amazon S3, AWS CloudFormation, Cloud Management, AWS Kinesis, Infrastructure as Code (IaC), Virtual Networking, Cloud Security, Network Security, Threat Detection, Network Architecture, Amazon Elastic Compute Cloud, Containerization
Advanced · Specialization · 3 - 6 Months

Skills you'll gain: Feasibility Studies, Market Opportunities, Growth Strategies, Business Development, Sales Presentation, Business Planning, Entrepreneurship, Business Strategies, Strategic Thinking, Proposal Development, Peer Review, Business Management, Professional Networking, Business Analysis, Market Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, E-Commerce, Sales Management, Online Advertising, Digital Advertising, Product Knowledge, Social Media Marketing, Social Media, Product Promotion
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: AWS Identity and Access Management (IAM), Cloud Deployment, Amazon Web Services, Cloud Management, Cloud Computing, User Accounts, Cloud Infrastructure, Account Management, Public Cloud, Servers, Linux Servers, Cloud Security, Docker (Software), Billing, Market Analysis, Scalability
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Value Propositions, Business Strategy, Business Marketing, Strategic Communication, Product Knowledge, Target Market, Market Opportunities, Competitive Analysis, Customer Analysis
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Design Thinking, Product Lifecycle Management, Business Process Reengineering, Business Strategies, Market Dynamics, Competitive Analysis, Business Economics, Emerging Technologies, Innovation, Market Analysis, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Advertising Campaigns, Advertising, Social Media, Resource Allocation, Social Media Marketing, Marketing, User Accounts, Account Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media Management, TikTok, Scheduling, Social Media, Billing, Systems Integration, Facebook, Dashboard, Instagram, Business Software, Pinterest, Marketing, Business Strategy
Beginner · Guided Project · Less Than 2 Hours