Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

American Psychological Association
Skills you'll gain: Self-Awareness, Relationship Building, Personal Development, Psychology, Relationship Management, Self-Motivation, Emotional Intelligence, Cultural Diversity, Behavior Management, Human Relations Movement, Decision Making, Goal Setting, Sociology, Social Sciences, Interpersonal Communications, Cognitive flexibility, Critical Thinking, Mindfulness, Research, Case Studies
Beginner · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: Physics, Chemistry, Engineering Calculations, Molecular, Cellular, and Microbiology, Mathematical Modeling
Beginner · Course · 1 - 3 Months

MedCerts
Skills you'll gain: Working With Children, Applied Behavior Analysis, Communication Disorders, Language Disorders, Non-Verbal Communication, Human Learning
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Performance Measurement, Brand Awareness, Digital Marketing, Strategic Marketing, Marketing Planning, Marketing Strategies, Marketing Analytics, AI Personalization, Campaign Management, Strategic Partnership, Competitive Intelligence, Brand Management, Customer Insights, AI Enablement, Promotions and Campaigns, Competitive Analysis, ChatGPT, Goal Setting
Beginner · Course · 1 - 4 Weeks

SkillsBooster Academy
Skills you'll gain: Presentations, Data Presentation, Sales Presentation, Visual Design, Multimedia, Interactive Data Visualization, Data Visualization, Design Reviews, Workflow Management, Graphic and Visual Design Software, Marketing Design, Visualization (Computer Graphics), Statistical Visualization, Brand Awareness, Executive Presence, Brand Marketing, Branding, Visual Impairment Education, Brand Loyalty, Brand Management
Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Game Theory, Market Dynamics, Business Economics, Strategic Decision-Making, Strategic Thinking, Business Strategy, Price Negotiation, Supply And Demand, Economics, Market Analysis, Competitive Analysis, Consumer Behaviour, Profit and Loss (P&L) Management, Policy Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Food Quality Assurance And Control, Consumer Behaviour, Environmental Issue, Sustainable Development, Sustainability Standards, Climate Change Adaptation, Economics, Public Policies, Emerging Technologies, Policy Analysis, Biotechnology, Technology Solutions
Intermediate · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Value Propositions, Strategic Marketing, Product Marketing, Marketing, Marketing Planning, Marketing Strategy and Techniques, Target Market, Brand Strategy, Market Analysis, Consumer Behaviour, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: UI/UX Research, User Experience, User Centered Design, Interaction Design, Prototyping, Usability Testing, Usability, Design Thinking, Human Computer Interaction, Human Factors, User Interface (UI) Design, Ideation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, Prompt Engineering Tools, Artificial Intelligence, Generative AI
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Vibe coding, Generative AI Agents, AI Workflows, Agentic systems, Email Automation, AI Orchestration, Search Engine Optimization, Inside Sales, Web Analytics, Prompt Engineering, Development Environment, Application Deployment, Front-End Web Development, Debugging
Mixed · Course · 1 - 3 Months