Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Financial Forecasting, Power BI, Model Evaluation, Marketing Budgets, Sales Strategy, Predictive Modeling, Forecasting, Data-Driven Decision-Making, Case Studies, Interactive Data Visualization, Business Modeling, Business Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Business Intelligence, Business Analytics, Business Reporting
Mixed · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Innovation, New Business Development, Business Strategies, Ideation, Business Process, Financial Analysis, Business Operations, Marketing
Mixed · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Tableau Software, Data Visualization Software, Data Storytelling, Dashboard, Interactive Data Visualization, Spreadsheet Software, Data Visualization, Data Presentation, Data Management, Data Analysis, Microsoft Excel, Data Sharing, Exploratory Data Analysis, Microsoft Office, Microsoft PowerPoint, Productivity Software, Data Preprocessing
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Prompt Engineering, User Story, New Product Development, Model Based Systems Engineering, Model Evaluation, Failure Analysis, Sustainable Business, Data Mining, Field-Programmable Gate Array (FPGA), Delegation Skills, Real-Time Operating Systems, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Accountability, Data Ethics, Sustainability Reporting, Database Design, Sustainable Design
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Multimodal Prompts, Data Presentation, Strategic Thinking, AI Enablement, Customer Insights, Large Language Modeling, Analytical Skills, Data Synthesis
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Management Reporting, Business Reporting, Run Chart, Data Presentation, Microsoft Access, Data Analysis, Business Intelligence Software, Business Intelligence, Data Analysis Software, Microsoft Office
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Serverless Computing, Computer Vision, Image Analysis, Amazon Web Services, AI Enablement, Amazon S3, AWS Identity and Access Management (IAM), Text Mining, Data Processing, Unstructured Data
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: NumPy, Data Transformation, Data Manipulation, Data Cleansing, Jupyter, Data Processing, Data Analysis, Data Science, Data Import/Export, Python Programming, Virtual Machines, Computer Programming, Computer Programming Tools, Software Development
Mixed · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Business Planning, Product Planning, Content Creation, Intellectual Property, Digital Publishing, Writing and Editing, Subcontracting, Purchasing, Marketing Strategies, Branding
Mixed · Course · 1 - 4 Weeks

University of Huddersfield
Skills you'll gain: Applied Mathematics, Analytical Skills, Calculus, Engineering Calculations, Advanced Mathematics, Data-Driven Decision-Making, Derivatives
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, Internet Of Things, Product Development, Data Preprocessing, Analytics, Embedded Software, Embedded Systems, File Systems, New Product Development, Data Analysis, Debugging, Model Based Systems Engineering, Wireless Networks, General Networking, Computer Engineering, Cybersecurity, IBM Cloud, Failure Analysis
Build toward a degree
Intermediate · Specialization · 3 - 6 Months