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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft AI Product Manager

    Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    347 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Colorado Boulder

    Master of Engineering in Engineering Management

    Skills you'll gain: Object Oriented Design, User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Delegation Skills, Sampling (Statistics), Sustainable Business, Proposal Writing, Supplier Management, Accountability, Data Ethics, Sustainability Reporting, Supervised Learning, Database Design, Generative AI, Process Capability, Diversity Equity and Inclusion Initiatives

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Financial Statements for Liquidity Insights

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Market Liquidity, Case Studies, Financial Analysis, Cash Flows, Working Capital, Balance Sheet, Data Storytelling, Benchmarking, Financial Modeling, Verbal Communication Skills, Financial Data, Income Statement, Communication, Data Analysis, Performance Analysis, Trend Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    C

    Coursera

    Learn to Choose the Right ML Model

    Skills you'll gain: MLOps (Machine Learning Operations), Applied Machine Learning, Model Evaluation, Scikit Learn (Machine Learning Library), Machine Learning, Predictive Modeling, Scenario Testing, Machine Learning Algorithms, Responsible AI, Regression Analysis, Classification And Regression Tree (CART), Case Studies, Continuous Monitoring, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Value Chain Management Graduate Certificate

    Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: New
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    C

    Coursera

    Professional HRM Mastery

    Skills you'll gain: Succession Planning, Performance Appraisal, Negotiation, Human Resource Strategy, Culture Transformation, Applicant Tracking Systems, Performance Review, Talent Management, Strategic Leadership, Employee Engagement, Business Transformation, Organizational Development, Conflict Management, Employee Retention, Compensation Management, Responsible AI, Workforce Planning, Performance Management, Generative AI, Employee Onboarding

    4.5
    Rating, 4.5 out of 5 stars
    ·
    977 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
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    P

    Packt

    HTML & CSS for Beginners – First Coding Step

    Skills you'll gain: User Interface (UI), Web Content Accessibility Guidelines, Development Environment, Web Analytics and SEO

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    NoSQL, Big Data, and Spark Foundations

    Skills you'll gain: NoSQL, Apache Hadoop, Apache Spark, MongoDB, Extract, Transform, Load, PySpark, Big Data, Apache Cassandra, Apache Hive, Supervised Learning, Machine Learning, Databases, Generative AI, Unsupervised Learning, Data Processing, Data Preprocessing, Applied Machine Learning, Model Evaluation, Graph Theory, Database Administration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    823 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master AI Tools & Robotics: Analyze, Automate, Innovate

    Skills you'll gain: Robotic Process Automation, Customer experience improvement, ChatGPT, Data Science, Machine Learning Methods

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Branding in Canva

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Style Guides, Typography, Brand Management, Creative Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Digital Design, Governance, Asset Management, Layout Design, Scalability

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Multimodal AI for Business Insights

    Skills you'll gain: Multimodal Prompts, Data Presentation, Strategic Thinking, AI Enablement, Customer Insights, Large Language Modeling, Analytical Skills, Data Synthesis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Inglés Empresarial

    Skills you'll gain: Business Ethics, Sales Presentations, Meeting Facilitation, Graphic Design, English Language, Brainstorming, Negotiation, Purchasing, Verbal Communication Skills, Business Writing, Presentations, Telephone Skills, Marketing Materials, Business Communication, Advertising, Business Planning, Financial Analysis, New Product Development, Communication, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Microsoft AI Product Manager: Microsoft
  • Master of Engineering in Engineering Management: University of Colorado Boulder
  • Financial Statements for Liquidity Insights: Coursera
  • Learn to Choose the Right ML Model: Coursera
  • Value Chain Management Graduate Certificate: University of Illinois at Urbana-Champaign
  • Professional HRM Mastery: Coursera
  • HTML & CSS for Beginners – First Coding Step: Packt
  • NoSQL, Big Data, and Spark Foundations: IBM
  • Master AI Tools & Robotics: Analyze, Automate, Innovate: EDUCBA
  • Advanced Branding in Canva: Coursera

Skills you can learn in Marketing

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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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