• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Transform, Analyze, and Optimize Your Data

    Skills you'll gain: Data Transformation, Operational Databases, Database Management, Azure Synapse Analytics, Database Design, Data Wrangling, Data Architecture, Apache Cassandra, Apache Hive, Amazon Redshift

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    U

    Universitat Politècnica de València

    IT Fundamentals for Business Profiles: Enterprise Systems

    Skills you'll gain: Business Systems, Business Technologies, Enterprise Resource Planning, Supply Chain Management, Management Information Systems, Microsoft Excel, Geographic Information Systems, Web Development, Web Applications, Customer Relationship Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Trademark Law

    Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Marketing, Strategic Planning, Registration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    288 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    L

    Logical Operations

    Prompt Engineering for AI Image Generation

    Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Prompt Patterns, Multimodal Prompts, Data Ethics, Responsible AI, Image Quality, Business Ethics, Presentations, Photo Editing, Creativity, Artificial Intelligence, Photo/Video Production and Technology, Graphic and Visual Design, Promotional Materials, Design, Customer Service, Marketing

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Reporting and Cost Management Foundations

    Skills you'll gain: Financial Statement Analysis, Management Accounting, Revenue Recognition, Forecasting, Financial Analysis, Cost Accounting, Budget Management, Inventory Accounting, Budgeting, Performance Measurement, Income Statement, Balance Sheet, Cost Management, Analytics, Enterprise Resource Planning, Systems Analysis, Information Systems, Management Information Systems, Business Analytics, Finance

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Boost Staff Morale: Analyze and Create Engagement

    Skills you'll gain: Employee Engagement, Driving engagement, Project Design, Key Performance Indicators (KPIs), Employee Relations, Program Management, Change Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Analyze Cybersecurity Risks in Financial Systems

    Skills you'll gain: Regulatory Compliance, Risk Analysis, Data Ethics, Emerging Technologies, Cloud Security, AI Security, Blockchain

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Strategic Organization Design

    Skills you'll gain: Organizational Structure, Organizational Strategy, Organizational Effectiveness, Organizational Change, Strategic Leadership, Business Strategy, Strategic Decision-Making, Strategic Planning, Growth Strategies, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    306 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    Universidades Anáhuac

    Ruta de Emprendimiento: Creatividad, Finanzas y Acción

    Skills you'll gain: Entrepreneurial Finance, Innovation, Balance Sheet, Entrepreneurship, Creative Thinking, Financial Management, Business Modeling, Finance, Financial Planning, Business Strategy, Technology Strategies, Business, New Business Development, Strategic Decision-Making, Problem Solving, Growth Strategies, Value Propositions, Teamwork, Project Planning, Communication Strategies

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Secure AI Interpret and Protect Models

    Skills you'll gain: AI Security, Threat Modeling, Security Engineering, Security Testing, Hardening, Security Controls, Security Strategy, Penetration Testing, Data Validation, Model Evaluation, Information Privacy, Generative Adversarial Networks (GANs), Analysis, Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    ChatGPT for Cybersecurity: AI Tools for Threat Defense

    Skills you'll gain: Prompt Engineering, ChatGPT, Incident Response, Responsible AI, Cyber Threat Intelligence, Vulnerability Management, Data Ethics, Vulnerability Assessments, Security Awareness, Cybersecurity, Threat Modeling, Cyber Security Strategy, Threat Detection, Scripting, Automation, Artificial Intelligence, Information Privacy, Technical Communication

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Google Analytics for SEO Queries

    Skills you'll gain: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Prioritization, Data Import/Export, Workflow Management, Content Strategy, Data Integration, User Research, Performance Metric

    Beginner · Course · 1 - 4 Weeks

1…102103104…405

In summary, here are 10 of our most popular marketing strategy courses

  • Transform, Analyze, and Optimize Your Data: Coursera
  • IT Fundamentals for Business Profiles: Enterprise Systems: Universitat Politècnica de València
  • Trademark Law: University of Pennsylvania
  • Prompt Engineering for AI Image Generation: Logical Operations
  • Financial Reporting and Cost Management Foundations: EDUCBA
  • Boost Staff Morale: Analyze and Create Engagement: Coursera
  • Analyze Cybersecurity Risks in Financial Systems: EDUCBA
  • Strategic Organization Design: Ludwig-Maximilians-Universität München (LMU)
  • Ruta de Emprendimiento: Creatividad, Finanzas y Acción: Universidades Anáhuac
  • Secure AI Interpret and Protect Models: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok