• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Preview
    Preview
    I

    Infosec

    OT/ICS Certified Security Professional Prep

    Skills you'll gain: Hardening, Incident Response, Vulnerability Assessments, Security Strategy, Security Controls, Computer Security Incident Management, Infrastructure Security, Security Testing, Control Systems, Information Systems Security, Continuous Monitoring, Penetration Testing, Cyber Security Strategy, Cyber Attacks, Risk Analysis, Operational Risk, Data Security, Risk Management Framework, Risk Management, Operational Databases

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Applied Financial Decision Making and Ethics

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze and Predict with AI Insights

    Skills you'll gain: Marketing Analytics, Business Intelligence, Predictive Modeling, Business Analytics, Google Analytics, Customer Analysis, Analytics, Model Evaluation, Predictive Analytics, Advanced Analytics, Customer Insights, Trend Analysis, Artificial Intelligence, Performance Metric, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Negotiation Skills So Strong That You Beat ChatGPT

    Skills you'll gain: Overcoming Objections, Closing (Sales), Rapport Building, B2B Sales, Price Negotiation, Contract Negotiation, Negotiation, Sales, ChatGPT, Collaboration, Conflict Management

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Introduction to CRM with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Generative AI Leader

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Google Gemini, Retrieval-Augmented Generation, Responsible AI, Generative AI, Google Workspace, AI Product Strategy, AI Security, AI Workflows, Google Cloud Platform, AI Enablement, Large Language Modeling, Prompt Patterns, Customer experience improvement, Artificial Intelligence, Technology Strategies, Cloud Infrastructure, Cloud Computing, Collaboration

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Transform, Analyze, and Optimize Your Data

    Skills you'll gain: Data Transformation, Operational Databases, Database Management, Azure Synapse Analytics, Database Design, Data Wrangling, Data Architecture, Apache Cassandra, Apache Hive, Amazon Redshift

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Product Intelligence: Unlock Insights for Product Success

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Strategic Decision-Making, Product Management, Customer Insights, Data Analysis, Forecasting, A/B Testing, Business Analytics, Analytics, Prioritization, Statistical Analysis, Business Metrics, User Research, Customer Retention, Machine Learning Methods, Root Cause Analysis, Statistical Methods, Stakeholder Communications

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of London

    Narrative Foundations for Immersive Media and Video Games

    Skills you'll gain: Game Design, User Story, Virtual Reality, Storytelling, Augmented and Virtual Reality (AR/VR), Interactive Design, Persona (User Experience), Storyboarding, Virtual Environment, Experience Design

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    D

    Duke University

    ​​Church Administration: Human Resources

    Skills you'll gain: Compensation Analysis, Meeting Facilitation, Performance Review, Staff Management, Safety Training, Strategic Leadership, Prioritization, Human Resources, Diversity and Inclusion, Performance Management, Human Resources Management and Planning, Recruitment, Time Management, Organizational Strategy, Human Resource Management, Organizational Skills, Stakeholder Management, Strategic Planning, Business Metrics, Leadership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    45 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    51 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Generate Visuals for A/B Testing Success

    Skills you'll gain: Prompt Engineering, Generative AI, A/B Testing, Generative AI Agents, Content Creation, Text Mining

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…9899100…404

In summary, here are 10 of our most popular marketing strategy courses

  • OT/ICS Certified Security Professional Prep: Infosec
  • Applied Financial Decision Making and Ethics: EDUCBA
  • Analyze and Predict with AI Insights: Coursera
  • Negotiation Skills So Strong That You Beat ChatGPT: Alex Genadinik
  • Introduction to CRM with HubSpot: Coursera
  • Generative AI Leader: Google Cloud
  • Transform, Analyze, and Optimize Your Data: Coursera
  • Product Intelligence: Unlock Insights for Product Success: Coursera
  • Narrative Foundations for Immersive Media and Video Games: University of London
  • ​​Church Administration: Human Resources: Duke University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok