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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Public Relations and the Media

    Skills you'll gain: Press Releases, Strategic Communication, Media Relations, Public Relations, Marketing and Public Relations, Media and Communications, Crisis Management, Marketing Communications, Corporate Communications, Corporate Sustainability, Brand Strategy, Brand Management, Storytelling, Branding, Business Ethics, Social Media, Communication Strategies, Persuasive Communication, Professional Networking, Writing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    769 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    F

    Fractal Analytics

    How to Build a Diffusion Model - An Introduction

    Skills you'll gain: Model Evaluation, Generative AI, Data Preprocessing, Transfer Learning, PyTorch (Machine Learning Library), Machine Learning, Convolutional Neural Networks, Image Quality

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Strategic Sourcing & Supplier Selection

    Skills you'll gain: Strategic Sourcing, Supplier Management, Vendor Management, Contract Negotiation, Supplier Performance Management, Vendor Relationship Management, Supplier Relationship Management, Procurement, Financial Modeling, Cost Benefit Analysis, Negotiation, Market Research, Market Intelligence, Risk Management, Financial Analysis, Data-Driven Decision-Making, Spreadsheet Software, Process Improvement, Business Communication, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Content with AI for SEO

    Skills you'll gain: Prompt Engineering, Keyword Research, Blogs, Search Engine Optimization, Content Creation, Generative AI, Web Content, Editing, Writing and Editing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Introduction to Business

    Skills you'll gain: Search Engine Marketing, Business Strategy, Keyword Research, Digital Marketing, Organizational Leadership, Online Advertising, Search Engine Optimization, Business Planning, Content Marketing, Accountability, Cash Flow Forecasting, Business Management, Leadership and Management, Management Training And Development, Social Media Strategy, Social Media, Team Leadership, Strategic Planning, Banking, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    757 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Advanced Customer Relationship Management

    Skills you'll gain: Customer Relationship Management (CRM) Software, Relationship Building, Consultative Approaches, Solution Selling, Customer Insights

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Connect and Transform External Data Seamlessly

    Skills you'll gain: OAuth, JSON, Data Wrangling, Application Programming Interface (API), API Design, Application Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free
    Free
    U

    Università Bocconi

    Startup Calling: from idea to impact

    Skills you'll gain: Go To Market Strategy, Business Modeling, Entrepreneurship, Fundraising, Product Development, Market Research, Presentations, Value Propositions, Business Strategy, Market Analysis, Customer Insights, User Research, Competitive Analysis, Lean Methodologies, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Interpret Data Using Excel

    Skills you'll gain: Scatter Plots, Data Visualization, Regression Analysis, Excel Formulas, Microsoft Excel, Data Analysis, Descriptive Statistics, Data Visualization Software, Analytics, Statistical Analysis, Statistical Methods, Descriptive Analytics, Correlation Analysis, Statistics, Analysis, Exploratory Data Analysis, Pivot Tables And Charts, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Introducción a la Contabilidad Financiera

    Skills you'll gain: Financial Statement Analysis, Income Statement, Financial Statements, Accounting, Balance Sheet, Financial Accounting, Accrual Accounting, General Accounting, Financial Analysis, Financial Reporting, Cash Flows, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Closing Tactics for High-Value Deals

    Skills you'll gain: Overcoming Objections, Closing (Sales), Sales, Marketing Psychology, Regional Sales, Sales Process, Consumer Behaviour, Upselling, Customer Relationship Management, Sales Presentation, Customer Analysis, Negotiation, Price Negotiation, Contract Negotiation, Virtual Teams, Customer Retention, Cross-Channel Marketing, Account Management, Personalized Service, Customer Relationship Building

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Sales Team Management

    Skills you'll gain: Sales Management, Team Leadership, Sales Training, Virtual Teams, Team Management, Sales Enablement, Team Motivation, Sales, Team Performance Management, Sales Pipelines, Sales Process, Innovation, Overcoming Objections, Conflict Management, Performance Analysis, Employee Onboarding, Drive Engagement, Employee Retention, Customer Engagement, Recognizing Others

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Introduction to Public Relations and the Media: University of Colorado Boulder
  • How to Build a Diffusion Model - An Introduction: Fractal Analytics
  • Strategic Sourcing & Supplier Selection: Coursera
  • Optimize Content with AI for SEO: Coursera
  • Introduction to Business: University of California, Irvine
  • Advanced Customer Relationship Management: Microsoft
  • Connect and Transform External Data Seamlessly: Coursera
  • Startup Calling: from idea to impact: Università Bocconi
  • Analyze and Interpret Data Using Excel: EDUCBA
  • Introducción a la Contabilidad Financiera: IESE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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