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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


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    The University of Tokyo

    Welcome to Game Theory

    Skills you'll gain: Game Theory, Social Sciences, Negotiation, Behavioral Economics, Economics, Strategic Decision-Making, Decision Making, Business Strategy, Strategic Planning, Probability

    4.7
    Rating, 4.7 out of 5 stars
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    2K reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Customer Analytics & Intelligence

    Skills you'll gain: HubSpot CRM, Brand Awareness, Surveys, Survey Creation, Google Analytics, Customer Service, Customer Relationship Management (CRM) Software, Customer experience improvement, Customer Relationship Management, A/B Testing, Customer Insights, AI Product Strategy, Customer Analysis, Marketing Analytics, Target Audience, Customer Data Management, Data Analysis, Customer Retention, Digital Marketing, Performance Measurement

    4.5
    Rating, 4.5 out of 5 stars
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    128 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Alex Genadinik

    How To Write A Business Proposal (B2B Sales)

    Skills you'll gain: Proposal Writing, Proposal Development, Sales Process, Enterprise Sales, Business Writing, B2B Sales, Sales Presentation, Business Marketing, Specialized Sales, Presentations, Company, Product, and Service Knowledge, Target Audience

    Mixed · Course · 1 - 4 Weeks

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    The Pennsylvania State University

    Dairy Production and Management

    Skills you'll gain: Nutrition and Diet, Sustainability Standards, Manufacturing and Production, Market Dynamics, Water Resource Management, Business Economics, Biotechnology, Production Management, Environmental Management Systems, Climate Change Mitigation

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 3 Months

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    AI CERTs

    Product Management with AI

    Skills you'll gain: AI Product Strategy, Data Ethics, Responsible AI, Product Roadmaps, Forecasting, Agile Product Development, Product Management, AI Enablement, Collaborative Software, Cross-Functional Collaboration, Product Planning, Risk Analysis, AI Personalization, Performance Metric, Product Improvement, Product Marketing, Product Strategy, Product Knowledge, New Product Development, Generative AI Agents

    Intermediate · Course · 1 - 3 Months

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    Packt

    ChatGPT 101 - Supercharge Your Work & Life with ChatGPT

    Skills you'll gain: Creative Thinking, Business Communication, Professional Development, Social Media Content, Financial Planning, Technical Writing, Target Audience, Responsible AI, Stress Management

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Michigan

    Foundational Finance for Strategic Decision Making

    Skills you'll gain: Financial Modeling, Market Data, Financial Analysis, Cash Flows, Loans, Financial Statements, Finance, Portfolio Risk, Risk Management, Portfolio Management, Business Valuation, Corporate Finance, Capital Budgeting, Securities (Finance), Mortgage Loans, Risk Analysis, Financial Forecasting, Excel Formulas, Equities, Investments

    4.7
    Rating, 4.7 out of 5 stars
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    1.3K reviews

    Beginner · Specialization · 3 - 6 Months

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    SkillsBooster Academy

    Vibe Coding with Lovable: From Idea to App

    Skills you'll gain: Prompt Engineering, Vibe coding, Application Development, Application Design, No-Code Development, Data Ethics, Artificial Intelligence, Product Development, Design and Product, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Ethics, Ethical Standards And Conduct, Personal Development, Marketing Design, Product Marketing, Marketing Automation, Marketing, Business Marketing, Digital Marketing

    Beginner · Course · 1 - 3 Months

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    The University of Melbourne

    Epigenetic Control of Gene Expression

    Skills you'll gain: Molecular Biology, Life Sciences, Oncology, Environment, Cell Biology, Biology, Medical Science and Research, Research Design, Nutrition and Diet

    4.8
    Rating, 4.8 out of 5 stars
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    843 reviews

    Mixed · Course · 1 - 3 Months

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    Emory University

    Consulting Tools and Tips

    Skills you'll gain: Consulting, Management Consulting, Business Consulting, Benchmarking, Microsoft Excel, Business Research, Analysis, Market Research, Competitive Analysis, Market Analysis, Data Modeling, Supply Chain, Interviewing Skills, Trend Analysis, Business Strategy

    4.9
    Rating, 4.9 out of 5 stars
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    404 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Meta

    Fundamentals of Social Media Advertising

    Skills you'll gain: Paid media, Marketing Materials, Instagram, Advertising, Social Media, Facebook, Social Media Campaigns, Social Media Marketing, Social Media Content, Digital Advertising, Content Creation, Copywriting, Campaign Management, Information Privacy, Target Audience, Data Collection, Brand Management

    4.8
    Rating, 4.8 out of 5 stars
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    2.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    Y

    Yale University

    Essentials of Global Health

    Skills you'll gain: Health Disparities, Health Systems, Public Health, Epidemiology, Social Determinants Of Health, Health Promotion, Infectious Diseases, Chronic Diseases, Health Policy, Environment Health And Safety, Medical Science and Research, Injury Prevention, Nutrition and Diet

    4.8
    Rating, 4.8 out of 5 stars
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    2.2K reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Welcome to Game Theory: The University of Tokyo
  • Customer Analytics & Intelligence: Coursera
  • How To Write A Business Proposal (B2B Sales): Alex Genadinik
  • Dairy Production and Management: The Pennsylvania State University
  • Product Management with AI: AI CERTs
  • ChatGPT 101 - Supercharge Your Work & Life with ChatGPT: Packt
  • Foundational Finance for Strategic Decision Making: University of Michigan
  • Vibe Coding with Lovable: From Idea to App: SkillsBooster Academy
  • Epigenetic Control of Gene Expression: The University of Melbourne
  • Consulting Tools and Tips: Emory University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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