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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    Coursera

    Boost SEO: On-Page Elements

    Skills you'll gain: Web Analytics and SEO, Keyword Research, Web Content, Content Creation

    Intermediate · Course · 1 - 4 Weeks

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    University of Arizona

    Marketing Communications: Culture and Messaging

    Skills you'll gain: Brand Strategy, Brand Marketing, Branding, Marketing Communications, Brand Management, Brand Awareness, Marketing Effectiveness, Advertising, Marketing, Marketing Strategies, Strategic Marketing, Brand Loyalty, Social Media Marketing, Online Advertising, Direct Marketing, Product Marketing, Marketing Strategy and Techniques, Digital Advertising, Advertising Campaigns, Digital Marketing

    Beginner · Course · 1 - 3 Months

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    University of Michigan

    Applied Machine Learning in Python

    Skills you'll gain: Feature Engineering, Model Evaluation, Applied Machine Learning, Supervised Learning, Scikit Learn (Machine Learning Library), Predictive Modeling, Machine Learning, Decision Tree Learning, Unsupervised Learning, Python Programming, Random Forest Algorithm, Regression Analysis, Classification Algorithms, Artificial Neural Networks

    4.6
    Rating, 4.6 out of 5 stars
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    8.8K reviews

    Intermediate · Course · 1 - 4 Weeks

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    LearnQuest

    Advanced Lead Qualification and Pipeline Management

    Skills you'll gain: Sales Pipelines, Closing (Sales), Sales Process, Prospecting and Qualification, Negotiation, Sales Training, Sales Strategy, Customer Analysis, Sales Enablement, Marketing Analytics, Customer Relationship Management (CRM) Software, Account Management, Customer Success Management, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

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    LearnQuest

    Social Selling: Leveraging Social Media for Sales Success

    Skills you'll gain: Sales, Sales Strategy, Sales Training, Sales Enablement, Marketing Automation, Sales Management, Sales Pipelines, Selling Techniques, Social Media Marketing, Social Media, Target Audience, Lead Generation, Social Media Campaigns, Customer Relationship Management (CRM) Software, Persona Development, Storytelling, Global Marketing, Trend Analysis, Competitive Intelligence, Benchmarking

    Beginner · Specialization · 1 - 3 Months

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    University of London

    Global Diplomacy: the United Nations in the World

    Skills you'll gain: Diplomacy, International Relations, Crisis Intervention, Sustainable Development, Political Sciences, Public Policies, Social Justice, Governance, Advocacy, Policy Analysis, Human Development, World History, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
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    1.9K reviews

    Beginner · Course · 1 - 3 Months

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    Georgia Institute of Technology

    Machine Design Part I

    Skills you'll gain: Failure Analysis, Mechanical Design, Structural Analysis, Materials science, Engineering Analysis, Engineering Design Process, Mechanics, Biomedical Engineering, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
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    2.2K reviews

    Intermediate · Course · 1 - 3 Months

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    Alex Genadinik

    SEO Masterclass: Beginner To Advanced Including AI SEO

    Skills you'll gain: Keyword Research, Web Analytics and SEO, Blogs, Search Engine Optimization, Copywriting, Google Analytics, Google Gemini, Search Engine Marketing, Web Content, Anthropic Claude, Large Language Modeling, Generative AI, Web Analytics, ChatGPT, Prompt Engineering, Content Creation, Sales Strategy, Marketing, Digital Marketing, Marketing Planning

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Adobe

    Multichannel Content Marketing

    Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, Marketing Automation, Content Strategy, Adobe Express, AI Personalization, Advertising Campaigns, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    79 reviews

    Beginner · Course · 1 - 4 Weeks

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    The University of Melbourne

    Global Adolescent Health

    Skills you'll gain: Social Determinants Of Health, Health Disparities, Health Policy, Health Education, Health Promotion, Public Health, Socioeconomics, Human Development, Community Health, Mental Health, Child Health, Chronic Diseases, Nutrition and Diet

    4.8
    Rating, 4.8 out of 5 stars
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    126 reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Sales Methodologies Applicable to Enterprise Sales

    Skills you'll gain: Enterprise Sales, Consultative Selling, B2B Sales, Selling Techniques, Stakeholder Engagement, Prospecting and Qualification, Sales Process, Stakeholder Management, Sales Training, Specialized Sales, Sales, Sales Strategy, Influencing

    Beginner · Course · 1 - 4 Weeks

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    Alex Genadinik

    Executive, Life Coach, Career, Or Business Coaching Success

    Skills you'll gain: LinkedIn, Coaching, Training Programs, Productivity, Revenue Management, Mentorship, Target Market, Professional Networking, Business Marketing, Client Services, Lead Generation, Social Media, Professional Development, Marketing Strategies, Business Strategy

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Boost SEO: On-Page Elements: Coursera
  • Marketing Communications: Culture and Messaging: University of Arizona
  • Applied Machine Learning in Python: University of Michigan
  • Advanced Lead Qualification and Pipeline Management: LearnQuest
  • Social Selling: Leveraging Social Media for Sales Success: LearnQuest
  • Global Diplomacy: the United Nations in the World: University of London
  • Machine Design Part I: Georgia Institute of Technology
  • SEO Masterclass: Beginner To Advanced Including AI SEO: Alex Genadinik
  • Multichannel Content Marketing: Adobe
  • Global Adolescent Health: The University of Melbourne

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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