• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    How I Got 1k Followers In 1 Day: TikTok Marketing & Ads

    Skills you'll gain: TikTok, Case Studies, Advertising, Digital Advertising, Drive Engagement, Growth Strategies, Social Media Campaigns, Customer Engagement, Social Media Marketing, Social Media, Target Audience, Marketing Strategies, Video Production, Content Creation

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize & Interface LLM Apps Effectively

    Skills you'll gain: LLM Application, Middleware, OpenAI API, UI/UX Research, Frontend Integration

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    LLM SEO, GEO, AEO: Get Traffic From ChatGPT And Other AI SEO

    Skills you'll gain: Google Gemini, Search Engine Optimization, Anthropic Claude, Large Language Modeling, Generative AI, ChatGPT, Prompt Engineering, Web Analytics and SEO, Keyword Research, Artificial Intelligence, Content Creation, Content Strategy, Product Promotion, Brand Strategy

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Meta Marketing Science Certification Prep

    Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Performance marketing, Web Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Creo Incubator

    Well-being for Entrepreneurs

    Skills you'll gain: Stress Management, Personal Development, Resilience, Personal Attributes, Self-Awareness, Productivity, Mindfulness, Health And Wellness Coaching, Mental Health, Professional Development, Growth Mindedness, Self-Motivation, Behavioral Health, Time Management, Goal Setting

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Business Strategy Analysis, Execution & Evaluation

    Skills you'll gain: Business Strategy, Process Optimization, Operational Analysis, Contingency Planning, Business Process Reengineering, Business Planning, Process Improvement, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Strategic Leadership, Business Analysis, Organizational Effectiveness, Operational Efficiency, Program Evaluation, Performance Measurement, Business Operations, Portfolio Management, Operations Management, Business

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Foundations of Data Structures and Algorithms

    Skills you'll gain: Theoretical Computer Science, Algorithms, Graph Theory, Data Structures, Operations Research, Public Key Cryptography Standards (PKCS), Cryptography, Programming Principles, Computational Thinking, Pseudocode, Design Strategies, Computer Science, Tree Maps, Encryption, Linear Algebra, Combinatorics, Mathematical Modeling, Advanced Mathematics, IBM Cloud, Python Programming

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    912 reviews

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Administración de Empresas

    Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Brand Strategy, Strategic Marketing, Leadership Development, Budgeting, Cash Flows, Business Leadership, Value Propositions, Organizational Strategy, Market Dynamics, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    M

    Macquarie University

    Structure, Funding and Negotiation For Startups

    Skills you'll gain: Value Propositions, Entrepreneurship, Social Impact, Target Audience, Customer Insights, Data-Driven Decision-Making, Strategic Partnership, Business Development, Presentations, Business Modeling, Relationship Building, New Product Development, Negotiation, Due Diligence, Fundraising, Financial Statements

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Melbourne

    Essentials of Corporate Finance

    Skills you'll gain: Financial Analysis, Financial Statement Analysis, Financial Statements, Corporate Finance, Financial Management, Portfolio Risk, Accounting, Financial Systems, Financial Modeling, Investments, Capital Markets, Market Liquidity, Balance Sheet, Derivatives, Financial Market, Income Statement, Financial Data, Financial Reporting, Business Valuation, International Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    L

    LearnQuest

    Sales Enablement, Innovation, and Growth Hacking

    Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales Process, Customer Relationship Management (CRM) Software, Sales Prospecting, Global Marketing, Data-Driven Decision-Making, Marketing Automation, Key Performance Indicators (KPIs), Digital Media Strategy, AI Personalization, Content Creation, Video Production

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft Business Analyst

    Skills you'll gain: Microsoft Power Platform, Excel Formulas, Process Flow Diagrams, Business Process Modeling, User Story, Business Requirements, Stakeholder Management, Data Modeling, Microsoft Excel, Software Development Life Cycle, Requirements Analysis, Requirements Elicitation, Quality Management, Diagram Design, Pivot Tables And Charts, Microsoft Visio, Power BI, Microsoft Power Automate/Flow, Business Analysis, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.5K reviews

    Beginner · Professional Certificate · 3 - 6 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research essentials for marketing management
market research and analysis for tech industries
market research methods and data analysis certificate
market research & business intelligence mastery
market research: analyze, forecast & apply
market research: design impactful surveys
1…616263…349

In summary, here are 10 of our most popular market research courses

  • How I Got 1k Followers In 1 Day: TikTok Marketing & Ads: Alex Genadinik
  • Optimize & Interface LLM Apps Effectively: Coursera
  • LLM SEO, GEO, AEO: Get Traffic From ChatGPT And Other AI SEO: Alex Genadinik
  • Meta Marketing Science Certification Prep: Meta
  • Well-being for Entrepreneurs: Creo Incubator
  • Business Strategy Analysis, Execution & Evaluation: EDUCBA
  • Foundations of Data Structures and Algorithms: University of Colorado Boulder
  • Administración de Empresas: Universidad de Palermo
  • Structure, Funding and Negotiation For Startups: Macquarie University
  • Essentials of Corporate Finance: The University of Melbourne

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok