Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Scheduling, Social Media Management, Advertising Campaigns, Digital Advertising, Social Media, Advertising, Social Media Marketing, Drive Engagement, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Sales Process, Customer Relationship Management (CRM) Software, Productivity Software, Data Import/Export, Email Automation, Marketing Management
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Marketing, Organizational Strategy, Performance Measurement, Customer Retention, Marketing Strategies, Marketing, Communication Strategies, Key Performance Indicators (KPIs), Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, AI Workflows, Big Data, Applied Machine Learning, Model Deployment, Cloud API, Model Evaluation, Supervised Learning
Beginner · Course · 1 - 3 Months

Skills you'll gain: MySQL, Oracle Databases, Database Management, Performance Tuning, Query Languages, Database Architecture and Administration, Relational Databases
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Apache Hadoop, Data Processing, Distributed Computing, Performance Tuning, Big Data, Software Architecture, Scalability
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Visualization Software, Data Wrangling, Data Manipulation, Google Cloud Platform, Data Import/Export, Data Transformation, Data Cleansing, Data Analysis, Sampling (Statistics), Course Development
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Business Marketing, Competitive Analysis, Value Propositions, Business Strategies, Go To Market Strategy, Market Opportunities, Market Research, Target Market, Customer Insights, Consumer Behaviour, Customer experience strategy (CX)
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, Predictive Modeling, R Programming, Regression Analysis, Business Analytics, Trend Analysis, Statistical Analysis, Statistical Modeling, Analysis, Model Evaluation
Mixed · Course · 1 - 4 Weeks

Pearson
Skills you'll gain: Amazon CloudWatch, AWS Kinesis, Application Performance Management, System Monitoring, Cloud Applications, Performance Tuning, Real Time Data, Analytics, Amazon S3, Continuous Monitoring, Debugging, Anomaly Detection, Network Troubleshooting, Ad Hoc Analysis, Query Languages
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AWS Kinesis, Real Time Data, Apache Spark, Apache Hive, Data Pipelines, Apache Hadoop, Data Processing, Extract, Transform, Load, Amazon Web Services, Serverless Computing, Data Lakes, Data Visualization, Amazon S3, Query Languages, Data Warehousing
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Image Analysis, Data Analysis Software, Data Analysis, Scientific Visualization, Histogram, Analysis, Exploratory Data Analysis, Software Installation
Beginner · Guided Project · Less Than 2 Hours