Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Google Gemini, Google Cloud Platform, Generative AI, Marketing Analytics, Customer Insights, Analytics, Business Intelligence, AI Enablement, Predictive Analytics, Query Languages
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Scheduling, Social Media Management, Advertising Campaigns, Digital Advertising, Social Media, Advertising, Social Media Marketing, Drive Engagement, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Vector Databases, Large Language Modeling, LangChain, Embeddings, NoSQL, Database Systems, Databases, OpenAI API, Data Management, Development Environment, Unstructured Data, Real Time Data, Scalability, Data Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Salesforce, Data Mapping, Advanced Analytics, Data Integration
Intermediate · Course · 3 - 6 Months

Case Western Reserve University
Skills you'll gain: Geostatistics, Exploratory Data Analysis, Spatial Analysis, Geospatial Information and Technology, Geographic Information Systems, Geospatial Mapping, Data Cleansing, Data Analysis, Statistical Modeling, Statistical Analysis, Oil and Gas, Statistical Reporting, Statistical Methods, Estimation, Simulation and Simulation Software, Data Integration
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Sales Process, Customer Relationship Management (CRM) Software, Productivity Software, Data Import/Export, Email Automation, Marketing Management
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Innovation, Product Lifecycle Management, New Product Development, Design Thinking, Agile Product Development, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Lean Methodologies
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Retrieval-Augmented Generation, Vector Databases, Embeddings, Big Data, Google Gemini, Data Processing, Identity and Access Management, Google Cloud Platform, LLM Application
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Looker (Software), Business Intelligence, Data Analysis Expressions (DAX), Dashboard, Ad Hoc Analysis, SQL, Data Analysis, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Instagram, Drive Engagement, Customer Engagement, Social Media, Social Media Content, Social Media Strategy, Community Development, Content Development and Management
Beginner · Course · 1 - 4 Weeks

Whizlabs
Skills you'll gain: AI Personalization, Fraud detection, Image Analysis, Artificial Intelligence and Machine Learning (AI/ML), Computer Vision, Amazon Web Services, Natural Language Processing, AI Workflows, Applied Machine Learning, Text Mining, Unstructured Data, Document Management, Real Time Data
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Strategic Leadership, Customer Analysis, Organizational Development, Growth Strategies, Intellectual Property, Financial Analysis
Mixed · Course · 1 - 4 Weeks