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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Northeastern University

    Applied Natural Language Processing in Engineering Part 1

    Skills you'll gain: Natural Language Processing, Model Evaluation, Embeddings, Text Mining, Artificial Intelligence, Recurrent Neural Networks (RNNs), Artificial Neural Networks, Deep Learning, Machine Learning, Unsupervised Learning, Dimensionality Reduction

    Mixed · Course · 1 - 3 Months

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    Google Cloud

    Attention Mechanism - 繁體中文

    Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Deep Learning, Natural Language Processing, Applied Machine Learning, Text Mining

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Work with Gemini Models in BigQuery - Bahasa Indonesia

    Skills you'll gain: Google Gemini, Generative AI, Customer Relationship Management, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Google Cloud Platform, Jupyter, Business Workflow Analysis, Big Data, Model Evaluation, Data Analysis Software

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    BigQuery 머신러닝을 사용한 추론

    Skills you'll gain: Data Analysis, Big Data, Analytics, Applied Machine Learning, Model Evaluation, Predictive Modeling, Machine Learning

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Answering Complex Questions Using Native Derived Tables with LookML

    Skills you'll gain: Looker (Software), Business Intelligence, Data Analysis Expressions (DAX), Dashboard, Ad Hoc Analysis, SQL, Data Analysis, Google Cloud Platform

    Intermediate · Project · Less Than 2 Hours

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    Pearson

    Generative AI for Developers: Unit 3

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Multimodal Prompts, Generative AI, OpenAI API, Generative Model Architectures, AI Workflows, Business Process Automation, Tool Calling, AI Enablement, Application Programming Interface (API), AI Personalization, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), File I/O

    Intermediate · Course · 1 - 4 Weeks

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    Pearson

    Data Science Fundamentals, Part 2

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, Matplotlib, A/B Testing, Box Plots, Sampling (Statistics), Data Analysis, Regression Analysis, Statistical Inference, Data Visualization, Descriptive Statistics, Scikit Learn (Machine Learning Library), Data Science, Probability & Statistics, Estimation, Statistical Analysis, NumPy, Machine Learning, Python Programming

    Beginner · Specialization · 1 - 4 Weeks

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    EDUCBA

    Excel: Apply & Evaluate Unsupervised Clustering

    Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Data Preprocessing, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Master Sales Techniques: Build, Persuade, and Succeed

    Skills you'll gain: Sales, General Sales Practices, Selling Techniques, Persuasive Communication, Oral Expression, Sales Process, Overcoming Objections, Trustworthiness, Closing (Sales), Professionalism, Non-Verbal Communication, Customer Relationship Building, Personal Development, Adaptability, Communication, Professional Development, Growth Mindedness, Personal Attributes, Rapport Building, Active Listening

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Work with Gemini Models in BigQuery - 简体中文

    Skills you'll gain: Google Gemini, Google Cloud Platform, Big Data, Generative AI, Customer Relationship Management, Predictive Modeling, Advanced Analytics, Artificial Intelligence and Machine Learning (AI/ML), SQL, Prompt Engineering, Data Analysis, Python Programming

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Explore and Visualize Data the Python Way

    Skills you'll gain: Data Storytelling, Data Presentation, Plotly, Matplotlib, Exploratory Data Analysis, Plot (Graphics), Data Visualization, Interactive Data Visualization, Data Visualization Software, Statistical Visualization, Seaborn, Data Analysis, Box Plots, Descriptive Statistics, Jupyter, Data Science, Anomaly Detection, Python Programming, GitHub

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Build Apps and Fine-Tune LLMs Using the OpenAI API

    Skills you'll gain: OpenAI API, Prompt Engineering, Responsible AI, LLM Application, Image Analysis, Text Mining, Application Programming Interface (API), Generative AI, Artificial Intelligence, Natural Language Processing, Computer Vision, Development Environment

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Applied Natural Language Processing in Engineering Part 1: Northeastern University
  • Attention Mechanism - 繁體中文: Google Cloud
  • Work with Gemini Models in BigQuery - Bahasa Indonesia: Google Cloud
  • BigQuery 머신러닝을 사용한 추론: Google Cloud
  • Answering Complex Questions Using Native Derived Tables with LookML: Google Cloud
  • Generative AI for Developers: Unit 3: Pearson
  • Data Science Fundamentals, Part 2: Pearson
  • Excel: Apply & Evaluate Unsupervised Clustering: EDUCBA
  • Master Sales Techniques: Build, Persuade, and Succeed: EDUCBA
  • Work with Gemini Models in BigQuery - 简体中文: Google Cloud

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