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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Packt

    Python Course for Data Analysis - Become Data Analyst

    Skills you'll gain: Scatter Plots, Jupyter, Programming Principles, Histogram

    Intermediate · Course · 1 - 3 Months

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    Google Cloud

    Classify Text into Categories with the Natural Language API

    Skills you'll gain: Text Mining, Natural Language Processing, Cloud API, Google Cloud Platform, Unstructured Data, Classification And Regression Tree (CART), Application Programming Interface (API), Data Analysis

    Intermediate · Project · Less Than 2 Hours

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    Status: Free Trial
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    Packt

    Data Understanding and Data Visualization with Python

    Skills you'll gain: Data Visualization, Matplotlib, Scientific Visualization, Data Storytelling, Pivot Tables And Charts, Data Visualization Software, Data Analysis, Data Structures, Heat Maps, Data Manipulation, Pandas (Python Package), NumPy, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Mapping, Data Import/Export, Python Programming, Scripting

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    American Psychological Association

    Measures of Correlation and Contingency

    Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Quantitative Research, Data Analysis, Descriptive Statistics, Statistical Hypothesis Testing

    Beginner · Course · 1 - 3 Months

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    Google Cloud

    Connected Sheets: Qwik Start

    Skills you'll gain: Google Sheets, Pivot Tables And Charts, Big Data, Data Analysis, Excel Formulas, Data Import/Export, Data Visualization, Real Time Data, Network Analysis, SQL

    Beginner · Project · Less Than 2 Hours

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    Coursera

    YouTube Live: Streaming Engagement

    Skills you'll gain: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Content Development and Management, Content Strategy, Community Development, Technical Support

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Preparing and Aggregating Data for Visualizations using Cloud Dataprep

    Skills you'll gain: Data Visualization Software, Data Wrangling, Data Manipulation, Google Cloud Platform, Data Import/Export, Data Transformation, Data Cleansing, Data Analysis, Sampling (Statistics), Course Development

    Beginner · Project · Less Than 2 Hours

  • Status: New
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    Pearson

    Generative AI for Developers: Unit 2

    Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Scripting, Python Programming, Application Development, Test Script Development, Web Applications, AI Workflows, Jupyter, Data Analysis, Pandas (Python Package), Software Documentation, Debugging

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Packt

    AWS Visualization, Security, and Exam Preparation

    Skills you'll gain: AWS SageMaker, AWS Identity and Access Management (IAM), Dashboard, Amazon Web Services, Interactive Data Visualization, Data Visualization Software, Amazon Redshift, Big Data, Cloud Security, Security Controls, Encryption, Applied Machine Learning, Amazon Elastic Compute Cloud, Amazon S3, Key Management

    Advanced · Course · 1 - 3 Months

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    Meta

    Building Generative AI Apps with Llama

    Skills you'll gain: Prompt Engineering, Large Language Modeling, LLM Application, Application Programming Interface (API), Development Environment, Persona (User Experience), User Interface (UI), Authentications, User Interface (UI) Design

    Advanced · Professional Certificate · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    Skillshare

    Freelance Video Editing: Build Strong Client Relationships

    Skills you'll gain: Constructive Feedback, Sales Presentation, Client Services, Rapport Building, Video Editing, Active Listening, Customer Relationship Building, Expectation Management, Relationship Management, Video Production, Professional Networking, Organizational Skills

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    Microsoft

    Exploratory Data Analysis and Visualization

    Skills you'll gain: Rmarkdown, Knitr, Exploratory Data Analysis, Dimensionality Reduction, Ggplot2, Plotly, Data Visualization, Data Visualization Software, Statistical Visualization, Data Storytelling, Statistical Analysis, Generative AI, R Programming, Correlation Analysis, Data Analysis, Tidyverse (R Package), Scatter Plots, Descriptive Statistics, Data Cleansing, Data Preprocessing

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Python Course for Data Analysis - Become Data Analyst: Packt
  • Classify Text into Categories with the Natural Language API: Google Cloud
  • Data Understanding and Data Visualization with Python: Packt
  • Measures of Correlation and Contingency: American Psychological Association
  • Connected Sheets: Qwik Start: Google Cloud
  • YouTube Live: Streaming Engagement: Coursera
  • Preparing and Aggregating Data for Visualizations using Cloud Dataprep: Google Cloud
  • Generative AI for Developers: Unit 2: Pearson
  • AWS Visualization, Security, and Exam Preparation: Packt
  • Building Generative AI Apps with Llama: Meta

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