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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    AI-Enhanced Data Analysis: From Raw Data to Deep Insights

    Skills you'll gain: Generative AI, Matplotlib, Plotly, Prompt Engineering, Data Ethics, Power BI, Data Visualization, Microsoft Excel, Data Manipulation, Data Cleansing, Exploratory Data Analysis, Pandas (Python Package), Data Transformation, Excel Formulas, Pivot Tables And Charts, Data Visualization Software, Data Analysis, Microsoft Copilot, Data Presentation, Data Processing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    469 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
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    L

    Logical Operations

    Microsoft Office Excel 2021-2024: Part 2

    Skills you'll gain: Data Presentation, Microsoft Excel, Data Visualization Software, Pivot Tables And Charts, Spreadsheet Software, Business Intelligence, Excel Formulas, Business Analytics, Data Analysis, Data Entry, Microsoft Office, Data Compilation, Microsoft 365, Data Manipulation, Productivity Software, Data Management, Document Management, User Interface (UI)

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
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    C

    Coursera

    Analyze Healthcare Data for Patient Outcomes

    Skills you'll gain: Time Series Analysis and Forecasting, Anomaly Detection, Exploratory Data Analysis, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    E

    EDUCBA

    Analyze Big Data Using Apache Impala SQL

    Skills you'll gain: Big Data, SQL, Test Case, Apache Hadoop, Analytics, Data Analysis, Query Languages, Databases, Relational Databases, Data Manipulation, Apache, Metadata Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Free Trial
    E

    EDUCBA

    Analyze and Formulate Winning Business Strategies

    Skills you'll gain: Business Strategy, Contingency Planning, Business Planning, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Strategic Leadership, Business Analysis, Portfolio Management, Analysis, Market Analysis, Risk Analysis, Strategic Prioritization, Resource Allocation, Growth Strategies, Market Dynamics

    Beginner · Course · 1 - 3 Months

  • Status: New
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    C

    Coursera

    Analyze and Shortlist Top Suppliers

    Skills you'll gain: Strategic Sourcing, Case Studies, Supplier Management, Workflow Management, Procurement, Vendor Management, Vendor Relationship Management, Business Reporting, Risk Analysis, Analysis, Data-Driven Decision-Making, Business Metrics, Data Analysis, Decision Making, Environmental Social And Corporate Governance (ESG), Negotiation, Statistical Modeling, Data Visualization, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    High-Impact Business Writing

    Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    AI for Data Analysis

    Skills you'll gain: Data Visualization, Gemini, Spreadsheet Software, Data Analysis, Trend Analysis, Data-Driven Decision-Making, Big Data, Artificial Intelligence, Generative AI, Responsible AI

    5
    Rating, 5 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    L

    LearnQuest

    Automation, Platform Trends, and Social Sales Growth

    Skills you'll gain: Benchmarking, Sales Training, Sales, Competitive Intelligence, Sales Enablement, Marketing Automation, Trend Analysis, Sales Strategy, Sales Management, Lead Generation, Customer Relationship Management (CRM) Software, Automation, Social Media Management, Digital Advertising, Global Marketing, Social Media, Business Process Automation, AI Personalization, Campaign Management, Compliance Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Fundamentals of Computing

    Skills you'll gain: Computational Thinking, Event-Driven Programming, Algorithms, Combinatorics, Graph Theory, Programming Principles, Application Development, Object Oriented Programming (OOP), Data Structures, Probability, Bioinformatics, Interactive Design, Program Development, Big Data, Python Programming, Data Analysis, User Interface (UI), Machine Learning Algorithms, Theoretical Computer Science, Computer Programming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Survey Design & Statistical Analysis

    Skills you'll gain: Data Quality, Sample Size Determination, Data Governance, Sampling (Statistics), Market Research, Survey Creation, Quantitative Research, Research Design, Product Strategy, Data Maintenance, Key Performance Indicators (KPIs), Statistical Analysis, Business Intelligence, Data Visualization, Data Analysis, Excel Formulas, Performance Metric, Regression Analysis, Predictive Modeling, R Programming

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • AI-Enhanced Data Analysis: From Raw Data to Deep Insights: Microsoft
  • Microsoft Office Excel 2021-2024: Part 2: Logical Operations
  • Analyze Healthcare Data for Patient Outcomes: Coursera
  • Analyze Big Data Using Apache Impala SQL: EDUCBA
  • Analyze and Formulate Winning Business Strategies: EDUCBA
  • Analyze and Shortlist Top Suppliers: Coursera
  • High-Impact Business Writing: University of California, Irvine
  • AI for Data Analysis: Google
  • Automation, Platform Trends, and Social Sales Growth: LearnQuest
  • Fundamentals of Computing: Rice University

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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