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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    EDUCBA

    Analyze and Query Data Using SAS SQL

    Skills you'll gain: SQL, SAS (Software), Query Languages, Data-Driven Decision-Making, Stored Procedure, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Monitor, Scale and Backup Your AI App

    Skills you'll gain: Site Reliability Engineering, Scalability, Performance Analysis, Data Maintenance, Analytics, Event Monitoring, Service Level Agreement, System Support, Performance Review

    Intermediate · Course · 1 - 4 Weeks

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    Logical Operations

    Crystal Reports: Report Fundamentals

    Skills you'll gain: Business Reporting, Microsoft Access, Report Writing, Microsoft Excel, Data Presentation, Business Intelligence Software, SAP Applications, Data Analysis Software, Business Intelligence, Data Analysis, Microsoft Office

    Mixed · Course · 1 - 4 Weeks

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    Erasmus University Rotterdam

    Innovation Management

    Skills you'll gain: Innovation, Creativity, Brainstorming, Process Development, Design Thinking, Organizational Leadership, Product Development, Diversity and Inclusion, Product Lifecycle Management, Team Management, Business Strategy, Lean Methodologies

    4.7
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    2.2K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    AI SEO Content Creation

    Skills you'll gain: Content Performance Analysis, Semantic Web, Workflow Management, Prompt Engineering Tools, Responsible AI

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Content Creation for TikTok, YouTube, Instagram, Facebook

    Skills you'll gain: TikTok, Video Production, Content Performance Analysis, Content Creation, Web Analytics and SEO, Social Media Content, Video Editing, Social Media, Photography, Media Production, Social Media Campaigns, Driving engagement, Social Media Marketing, Social Media Strategy, Content Strategy, Storytelling, Photo Editing, Branding, Drive Engagement, Web Content

    4.1
    Rating, 4.1 out of 5 stars
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    Beginner · Professional Certificate · 3 - 6 Months

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    Coursera

    Salesforce Data Architecture & Integration

    Skills you'll gain: Data Architecture, Salesforce, Salesforce Object Query Language (SOQL), Salesforce Development, Scalability, Data Integration, Data Migration, Data Quality, Database Design, Data Modeling, Web Services, Restful API, Application Programming Interface (API), Data Security, Governance, Simple Object Access Protocol (SOAP), Dashboard, Event Monitoring

    Intermediate · Course · 1 - 4 Weeks

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    Scrum Alliance

    AI for Product Discovery & Strategy

    Skills you'll gain: AI Product Strategy, Product Planning, Brainstorming, Product Strategy, Generative AI, Strategic Decision-Making, Customer Insights, Market Analysis, Data-Driven Decision-Making, Market Research, Forecasting, Data Analysis

    Beginner · Course · 1 - 4 Weeks

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    Johns Hopkins University

    Executive Data Science

    Skills you'll gain: Data Quality, Exploratory Data Analysis, Employee Onboarding, Data Management, Statistical Reporting, Team Motivation, Technical Communication, Data Analysis, Data Presentation, Project Management, Interviewing Skills, Data Science, Data-Driven Decision-Making, Data Strategy, Organizational Leadership, Team Management, Workflow Management, Analytical Skills, Leadership, Communication

    4.5
    Rating, 4.5 out of 5 stars
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    11K reviews

    Beginner · Specialization · 1 - 3 Months

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    Packt

    The Ultimate Guide to Snowpark

    Skills you'll gain: Snowflake Schema, Model Deployment, Data Pipelines, Pandas (Python Package), Data Import/Export, Data Transformation, Large Language Modeling, Data Processing, Containerization, Python Programming, MLOps (Machine Learning Operations), Application Deployment, Application Development, Data Science, Cloud Computing, SQL, Data Analysis, Machine Learning

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    Build and Deploy Chatbots Using Dialogflow

    Skills you'll gain: Context Management, Artificial Intelligence, Performance Testing, Natural Language Processing, Integration Testing, Web Services, Business Logic, Data Validation, System Configuration

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Communicate Effectively: Business Email Templates

    Skills you'll gain: Business Correspondence, Business Writing, Intercultural Competence, Cultural Sensitivity, Business Communication, Target Audience, Writing, Professionalism, Communication, Communication Strategies, Purchasing, Request For Quotation (RFQ), Concision, Internal Communications, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyze and Query Data Using SAS SQL: EDUCBA
  • Monitor, Scale and Backup Your AI App: Coursera
  • Crystal Reports: Report Fundamentals: Logical Operations
  • Innovation Management: Erasmus University Rotterdam
  • AI SEO Content Creation: Coursera
  • Content Creation for TikTok, YouTube, Instagram, Facebook: Coursera
  • Salesforce Data Architecture & Integration: Coursera
  • AI for Product Discovery & Strategy: Scrum Alliance
  • Executive Data Science: Johns Hopkins University
  • The Ultimate Guide to Snowpark: Packt

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